Valvoline™ Global Announced as Official Supporter for FIFA Women's World Cup Brazil 2027

Valvoline™ Global to Support FIFA Women’s World Cup Brazil 2027

Valvoline™ Global, known as The Original Motor Oil, has officially announced its partnership as a supporter of the upcoming FIFA Women’s World Cup Brazil 2027. This initiative aims to honor the unwavering spirit of athletes, fans, and pioneers who are crafting the future of women’s soccer. This sponsorship will see U.S. Women's National Team midfielder, Rose Lavelle, serve as the brand ambassador throughout the tournament.

Jamal Muashsher, the President and CEO of Valvoline Global, expressed his excitement about the tournament, stating, “The FIFA Women’s World Cup Brazil 2027 will showcase exceptional talents, inspire future generations, and unite people across cultures and boundaries.” He emphasizes that progress is driven by originals—athletes and innovators who strive to push boundaries and establish new paths.

The tournament, scheduled to take place from June 24 to July 25, 2027, will feature 32 teams from six continents and will mark the first time the FIFA Women’s World Cup is hosted in South America. Building upon the success of its sponsorship of the FIFA Men's World Cup 2026, Valvoline Global is set to engage fans across America and Europe through various activities and experiences, which will be announced in the coming months.

Rose Lavelle, a star player for the U.S. Women’s National Team, perfectly embodies the essence of originality that Valvoline has carried for over 160 years. Originating from the Cincinnati area, Lavelle’s creativity, authenticity, and fearless style of play have established her as a trailblazer of her generation, promising unique experiences for fans during the tournament.

This partnership is particularly significant as Valvoline Global focuses on future investments, recently announcing its new global headquarters in Cincinnati. This collaboration represents the blending of one of soccer's most recognizably talented athletes with a company deeply committed to the prosperity of a community they both call home.

Muashsher elaborated, “Roses' journey from Greater Cincinnati to the pinnacle of global soccer is a testament to talent, determination, and authenticity.” This reflects a mutual ethos—refusing to settle for the status quo and a commitment to performance while continuously striving for advancement.

Together, Valvoline Global and Lavelle eagerly celebrate the athletes, dreamers, and pioneers whose individuality and passion will continue to transform the sport and inspire future generations. Valvoline Global not only holds a history of being America’s first branded motor oil but continues to drive mobility for the next generation through innovations catered to customers in over 140 countries via more than 80,000 retail locations.

As a leading provider of innovative automotive and industrial solutions, Valvoline looks toward the future of mobility whilst expanding its offerings to encompass high-performance computing as well. Combined with its parent company, Aramco—one of the world’s largest integrated energy and chemicals corporations—Valvoline is propelling unprecedented product innovation and sustainable business solutions both on and off the road.

Valvoline™ remains a registered trademark in various countries, and the FIFA Women's World Cup™, FIFA™, and related brands are trademarks of FIFA. All other brands are the property of their respective owners. All references to “The Original Motor Oil” in this article recognize Valvoline’s heritage as America’s first branded motor oil.