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GAC Unveils Strategic Plan for Europe at 2026 Paris Motor Show

On October 12, 2026, the 91st Paris Motor Show kicked off at the Paris Expo Porte de Versailles. GAC, a key player in the automotive industry, took center stage by introducing its new energy vehicles across three brands while globally debuting the AION UT Cross. This event marked a significant step in GAC's European strategy with the launch of GAC. THE ENGINEERS, a brand initiative aimed at solidifying its presence in the European market and enhancing local value chains.

A Deep Commitment to Europe

Recognized as a historic hub for the automotive sector, Europe is a strategic market for GAC's global expansion efforts. Since the unveiling of its European market plan in 2024, GAC has embraced the motto “In Europe, for Europe,” demonstrating a commitment to long-term growth through local partnerships and value chain localization.

The company is pushing forward with an ambitious localization strategy that encompasses research and development (R&D), manufacturing, sales, and energy. Notably, GAC's Milan Design Center is dedicated to fostering local design initiatives. Moreover, a new European R&D Center is slated to be completed by 2027, equipped with over 100 local engineering professionals.

GAC's models, the AION V and AION UT, are now manufactured in Europe and have achieved a five-star safety rating from Euro NCAP. To facilitate efficiency, GAC is establishing a comprehensive logistics network supported by its Rotterdam Parts Distribution Center. The sales and service reach of GAC now spans 30 European countries, with over 180 planned sales outlets by the end of the year. Furthermore, GAC's green energy ecosystem is designed to align with European ESG requirements and promote sustainable industry practices.

New Brand Proposition - GAC. THE ENGINEERS

At the Paris Motor Show, GAC officially introduced its new brand proposition, GAC. THE ENGINEERS, which embodies engineering excellence in response to European quality standards. Leveraging over two decades of collaborations with industry giants such as Toyota and Honda, GAC has developed proprietary technologies including ADiMOTION Power, Embedded-Frame Multi-Ring Cage Body, ADiGO Intelligence, and X-SOUL Architecture 4.0. These innovations combine global quality reliability with cutting-edge Chinese intelligent technology.

As GAC looks to the future, it plans to deepen its engineering-centric approach to both product development and technology advancements. This initiative will further integrate into local ecosystems and green energy networks across Europe, positioning GAC as a trusted mobility brand for European consumers.

For those seeking more information about GAC and its offerings, visit GAC Group and follow them on social media platforms to stay updated on their latest developments.