GAC Presents Its Comprehensive Strategy for Strengthening Presence in Europe at the 2026 Paris Motor Show
GAC's Expansion Strategy at the 2026 Paris Motor Show
On October 12th, 2026, the 91st Paris Motor Show opened its doors at the Paris Expo Porte de Versailles, where GAC revealed its ambitious plan to deepen its presence in the European market. This initiative is part of GAC's broader strategy to localize its operations across various segments, including research and development, manufacturing, distribution, and energy supply. With the unveiling of vehicles featuring alternative propulsion systems, GAC celebrated the world premiere of the AION UT Cross, a new model designed specifically for the European consumer.
In line with its new branding, "GAC. THE ENGINEERS," the company emphasizes precision engineering and craftsmanship that align with European quality standards. This slogan marks a significant step in GAC's commitment to the continent, reflecting over 20 years of collaboration with global partners such as Toyota and Honda, which have influenced GAC’s technological advancements.
Since GAC introduced its European market plan in 2024, the brand adopted the motto "In Europe, for Europe," aiming for long-term growth through win-win partnerships and a localized supply chain. The company's efforts are already bearing fruit, with the AION V and the AION UT now produced in Europe and both achieving a five-star safety rating in the Euro NCAP crash tests. These achievements exemplify GAC’s dedication to delivering safe, reliable vehicles tailored for European consumers.
As part of its logistics strategy, GAC is establishing a distribution and service network that spans over 30 European countries, with plans for more than 180 locations by the end of 2026. This will enhance customer access and support the growing demand for GAC’s vehicles in the region. Moreover, the company is setting up a spare parts distribution center in Rotterdam, which will further streamline its operational capabilities in Europe.
In terms of innovation, GAC is moving forward with the development of a European research and development center, slated for completion in 2027. Expecting to employ over 100 local engineering specialists, this facility will facilitate the local design of vehicles that truly resonate with the European market. GAC's commitment to sustainability is evident through its green energy ecosystem, which caters to key application scenarios and meets European ESG (Environmental, Social, and Governance) standards, promoting sustainable industry growth.
Looking ahead, GAC plans to leverage the engineering mindset in its products and technologies, strengthening local services and ecosystems. This approach not only aims to enhance customer trust but also positions GAC as a reliable mobility brand in Europe. With its innovative solutions and local partnerships, GAC is prepared to become a formidable player in the European automotive market.
For more information about GAC and its strategies for the future, you can visit their official website or follow them on social media.