Haut.AI and Grupo Boticário Take Personalized Skincare to 4,000 Stores
Expanding Personalization in Skincare: A Milestone for Grupo Boticário and Haut.AI
In a significant advancement in the realm of beauty retail, Grupo Boticário has expanded its partnership with Haut.AI, a company renowned for its AI-powered skin intelligence technology, to deploy its innovative solutions in approximately 4,000 O Boticário stores throughout Brazil. This rollout signifies one of the largest in-store AI beauty deployments seen globally, transforming how consumers engage with skincare products.
The partnership began three years ago, starting with a modest investment and a pilot launched across 24 select stores. Following promising results demonstrating an increase in average skincare order value by about 80%, the decision was made to expand the project nationally. The success of the pilot initiative paved the way for this broader adoption, showcasing how effective strategic collaboration can meet consumer demands.
Haut.AI’s proprietary technology, integrated into the
Topics Consumer Products & Retail）
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