Blokees Unveils Over 90 New Exciting Products at Wonder Festival 2026

Blokees Unveils Over 90 New Exciting Products at Wonder Festival 2026



The renowned assembly character toys brand, Blokees, showcased its latest offerings at the Wonder Festival in Shanghai from October 3 to 4, 2026. With a staggering lineup of nearly 500 products featuring across various categories, the company continues to assert its dominance in the collectible and character toy markets. Notably, more than 90 brand-new items made their debut, emphasizing Blokees' strategic expansion into diverse product categories and intellectual properties (IPs).

Blokees Model Kits: A Collector's Dream



Blokees Model Kits encompass an exciting range of items aimed mainly at collectors aged 16 and above. Highlighting partnerships with over ten global IPs, including iconic franchises such as ULTRAMAN, TRANSFORMERS, Saint Seiya, Evangelion, and DC, the brand presented approximately 40 products spread across various series: Champion, Champion Lite, Fantastic, and Legend.

Among these, the Legend series made waves with its first commercial appearance of DC products, drawing considerable interest among fans and collectors alike. The new releases cater to a wide spectrum of interests, from hero collecting to fashionable accessories, further solidifying Blokees’ commitment to providing innovative and engaging products for its consumers.

New Series: TERRAVENTURE and DaaLaMode



In addition to the model kits, Blokees showcased its latest collections from the TERRAVENTURE Series and DaaLaMode Series. The TERRAVENTURE Series draws inspiration from animal themes, offering exciting model kits based on Jurassic World. Meanwhile, the DaaLaMode Series creatively intertwines assembly play with fashion elements, appealing to various consumer segments looking for something unique in their toy experience.

Blokees Wheels: Expanding the Vehicle Enthusiast Category



Shifting focus to its Blokees Wheels line, the brand highlighted its C, E, and S Series, featuring beloved IPs like Transformers, Ultraman, and Batman. Exciting new additions based on popular franchises such as Cyberpunk 2077, Fast & Furious x Ford, and Fast & Furious x Dodge were also showcased. This expansion underlines Blokees' commitment to the vehicle enthusiast community, providing them with engaging and high-quality products.

Celebrating Community Engagement through BFC Creation Contest



Beyond the products themselves, Blokees placed emphasis on community interaction by featuring winning creations from the Dawn and Awakening seasons of the 2026 BFC Creation Contest. The initiative fosters global connectivity among creators, with participants now spanning 21 countries and regions, a testament to Blokees' thriving community.

Conclusion: A Bright Future Ahead



As part of its strategy focused on Universally appealing designs, Stepwise pricing, and Global promotion, Blokees is set to strengthen its core categories while continuing to broaden its product and creator ecosystems. With such an exciting array of new products and innovative concepts showcased at Wonder Festival Shanghai 2026, the future seems exceptionally bright for Blokees and its passionate fanbase.

Join this journey of creativity and expression with Blokees as they continue to redefine the character toy landscape.

Topics Consumer Products & Retail)

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