Blokees Showcases More Than 90 New Products at Wonder Festival Shanghai 2026
In a stunning showcase at the Wonder Festival Shanghai 2026, held from October 3rd to 4th, Blokees, a renowned brand of building kits, unveiled an impressive array of nearly 500 products spanning two primary categories. This event not only highlighted the company's leadership in the market but also marked the debut of over 90 new products, signifying Blokees' commitment to continuous expansion within various product categories, licensed brands, and consumer segments.
The spotlight was on Blokees Model Kits, which encompassed collectible hero figures, model construction kits, animal-themed products, and fashion-focused items. The kits feature more than 10 globally recognized licensed brands including ULTRAMAN, TRANSFORMERS, Saint Seiya, Evangelion, and DC Comics. Targeting collectors over the age of 16, nearly 40 products were displayed from the Champion, Champion Lite, Fantastic, and Legend series, with more than 20 new items making their premiere. Notably, the DC brand made its commercial debut in the Legend series, creating buzz among attendees.
Blokees continues to broaden its product ecosystem. At the festival, the company also exhibited its latest offerings from the TERRAVENTURE and DaaLaMode series. The TERRAVENTURE series features models inspired by the Jurassic World movie, blending the thrill of adventure with the creativity of building kits, while the DaaLaMode series merges construction, articulation, and fashion play, expanding Blokees' outreach to different consumer demographics.
In the Blokees Wheels category, the company showcased its Series C, E, and S, prominently featuring licensed brands such as Transformers, Ultraman, and Batman. For the first time, new products inspired by the games Cyberpunk 2077, Fast & Furious x Ford, and Fast & Furious x Dodge were unveiled, further diversifying this category's appeal to vehicle enthusiasts. Moreover, Blokees celebrated creativity through the display of winning designs from the BFC Creation Contest 2026, showcasing the immense talent within its community, which now extends across 21 countries and regions. Through the BFC initiative, Blokees connects players worldwide by fostering creativity and sharing, creating a dynamic community.
Going forward, Blokees aims to reinforce its two primary categories while expanding its global product ecosystem and creator community, embracing a strategy focused on universal appeal, gradual pricing models, and worldwide support. As Blokees forges ahead, it stands as a beacon of innovation and creativity within the toy and construction industry, marking its territory in an ever-evolving market. The company seems poised for greater heights, promising exciting developments for fans and collectors alike, and continues to captivate with its engaging, diverse product lines and offerings. The Wonder Festival Shanghai 2026 reveals not only the company's growth trajectory but also a commitment to enhancing the play and creativity of its consumers.
The spotlight was on Blokees Model Kits, which encompassed collectible hero figures, model construction kits, animal-themed products, and fashion-focused items. The kits feature more than 10 globally recognized licensed brands including ULTRAMAN, TRANSFORMERS, Saint Seiya, Evangelion, and DC Comics. Targeting collectors over the age of 16, nearly 40 products were displayed from the Champion, Champion Lite, Fantastic, and Legend series, with more than 20 new items making their premiere. Notably, the DC brand made its commercial debut in the Legend series, creating buzz among attendees.
Blokees continues to broaden its product ecosystem. At the festival, the company also exhibited its latest offerings from the TERRAVENTURE and DaaLaMode series. The TERRAVENTURE series features models inspired by the Jurassic World movie, blending the thrill of adventure with the creativity of building kits, while the DaaLaMode series merges construction, articulation, and fashion play, expanding Blokees' outreach to different consumer demographics.
In the Blokees Wheels category, the company showcased its Series C, E, and S, prominently featuring licensed brands such as Transformers, Ultraman, and Batman. For the first time, new products inspired by the games Cyberpunk 2077, Fast & Furious x Ford, and Fast & Furious x Dodge were unveiled, further diversifying this category's appeal to vehicle enthusiasts. Moreover, Blokees celebrated creativity through the display of winning designs from the BFC Creation Contest 2026, showcasing the immense talent within its community, which now extends across 21 countries and regions. Through the BFC initiative, Blokees connects players worldwide by fostering creativity and sharing, creating a dynamic community.
Going forward, Blokees aims to reinforce its two primary categories while expanding its global product ecosystem and creator community, embracing a strategy focused on universal appeal, gradual pricing models, and worldwide support. As Blokees forges ahead, it stands as a beacon of innovation and creativity within the toy and construction industry, marking its territory in an ever-evolving market. The company seems poised for greater heights, promising exciting developments for fans and collectors alike, and continues to captivate with its engaging, diverse product lines and offerings. The Wonder Festival Shanghai 2026 reveals not only the company's growth trajectory but also a commitment to enhancing the play and creativity of its consumers.
Topics Consumer Products & Retail）
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