#United States #Los Angeles #Japanese Design #Luxury Mattress #NELL USA

NELL USA Brings Luxury Sleep Innovations to America

NELL USA, recognized as Japan's premier luxury mattress brand, has officially entered the U.S. market, bringing with it a legacy of superior craftsmanship, quality, and innovative sleep technology. Owned by Morght USA Inc., NELL mattresses have skyrocketed in popularity since their launch in Japan in 2020. These premium products offer a unique sleeping experience shaped by Japanese precision and a commitment to wellness, designed to meet the diverse needs of American consumers.

To celebrate its debut in the United States, NELL is hosting a July 4th sale, providing a generous 20% discount to customers who visit nellusa.com from now until July 8, 2025. This event not only marks a significant milestone for NELL but also provides an opportunity for Americans to experience their exceptional sleep solutions.

A Unique Mattress Journey

The journey of NELL mattresses began in Okawa City, a historical hub for furniture making in southwestern Japan. Each mattress showcases centuries-old craftsmanship married with cutting-edge technology, ensuring every product is both durable and comfortable. NELL's commitment to quality doesn't just stop at material choice; every mattress is meticulously handcrafted by expert artisans using premium materials in a clean, food-grade facility. The careful stitching, layered design, and finishing touches reflect a dedication to lasting comfort and a luxurious sleep experience.

One of the standout features of NELL mattresses is the proprietary Variable Coil System, which utilizes smaller-diameter coils than would typically be found in standard mattresses. This engineering marvel means that NELL mattresses have four times the number of coils compared to many competitors, providing precise, adaptive support across the entire surface. The design ensures an individual sleeping experience while allowing for natural movement during sleep, catering to diverse sleeping positions.

Cloud-Like Comfort

In addition to their advanced support system, NELL boasts a plush pillow top designed for exceptional comfort. This layer promotes relaxation and aids in achieving restorative sleep through the use of mini coils, offering dual-layer support. The effectiveness of this technology has earned NELL a status among elite athletes, positioning it as the official mattress partner of Japan’s Ibaraki Robots, a professional basketball team focused on athlete recovery and performance.

The brand understands the needs of modern lifestyles, with products engineered for busy professionals, athletes, and families who demand quality and restorative rest. With this in mind, every NELL mattress is designed to accommodate all sleep positions, assuring each family member finds their perfect fit. Furthermore, to inspire consumer confidence, NELL offers a 365-night risk-free trial and a lifetime warranty on its mattresses, ensuring peace of mind.

A Flexible Shopping Experience

Customers can now easily experience NELL mattresses through its exclusive online platform at nellusa.com. Ahead of its official launch, the company also held a soft-launch tour featuring a mobile pop-up experience in Southern California. This tour allowed prospective customers to test the mattresses in a custom glass-walled showroom on wheels, bringing the luxurious feel of NELL more directly to the eager consumer base. Participants engaged in giveaways, received sleep essentials, and even had opportunities to win a complimentary mattress during this exciting unveiling.

CEO of Morght, Koki Doi, expressed enthusiasm about the U.S. market, stating, "At NELL, we are thrilled to introduce Japan’s finest sleep technology to America. Our unwavering dedication to quality and innovation sets a new benchmark in the mattress industry, and we are excited to connect our brand story with American consumers."

As NELL USA continues to grow, it looks forward to reaching more customers and promoting better sleep as a fundamental aspect of wellness. For more information on NELL USA, the July 4th sale, and to stay updated on product launches, follow their journey on social media @nellsleep_usa.

About Morght USA Inc.

Morght USA Inc. is committed to redefining rest through innovative sleep solutions. Fusing traditional Japanese craftsmanship with advanced technology, Morght designs premium products to enhance comfort and wellness. The company is rapidly expanding internationally, aiming to help people improve their rest, one night at a time.