PenFed Credit Union Pledges Support for Women in Motorsports with Loni Unser's Sponsorship
PenFed Champions Women in Motorsports
PenFed Credit Union has made a significant commitment to increasing women's representation in motorsports through its recent sponsorship of Loni Unser. Known for its dedication to empowering women, PenFed is determined to support trailblazers like Unser, who embodies ambition, perseverance, and resilience in the racing world.
James Schenck, President and CEO of PenFed Credit Union, expressed the organization’s vision for the future of female representation in racing. "At PenFed, we believe in investing in talented individuals who are breaking new ground. Loni Unser's determination and accomplishments inspire us all, and we are proud to support her as she drives positive change for women in motorsports."
Last year, Loni Unser showcased her remarkable skills as she competed in the highly competitive Porsche Sprint Challenge North America with Kellymoss Racing. Notably, she achieved her first career series victory at Watkins Glen, and by the end of 2025, she finished the season as the vice-champion in the Cayman Pro/Am class after securing over ten podium finishes. This achievement underlines Loni's exceptional talent and consistent performance.
Her journey from a young racing enthusiast to a prominent figure in the Spec Miata racing scene illustrates the impact of having appropriate support and resources. PenFed's backing allows Loni to pursue her racing dreams at the highest levels, reinforcing the organization's belief in nurturing female talent in traditionally male-dominated areas.
Loni expressed her gratitude and mission: "As a fourth-generation race car driver, I am honored to carry forward my family's legacy while paving the way for more women to excel in motorsports. With PenFed's support, I hope to show every young girl who dreams of racing that the track is open to them too, and there are no limits to what we can achieve together."
PenFed's partnership with Kellymoss is not merely about sponsorship; it also aims to inspire the next generation of female racers by engaging youth in motorsports. The championship-winning team has a strong track record of creating programs to encourage young girls to explore careers in racing. During the 2025 season, under PenFed's guidance, Kellymoss fielded over 15 entries in both the Porsche Carrera Cup North America and Porsche Sprint Challenge North America series, expanding their influence in the motorsport community.
Founded in 1935, Pentagon Federal Credit Union (PenFed) has grown into one of the largest federal credit unions in the United States, boasting nearly 2.8 million members worldwide and approximately $29 billion in assets. Offering a diverse range of financial services, including market-leading certificates, personal loans, mortgages, and credit products, PenFed is committed to serving its members' interests.
In conclusion, PenFed's strategic move to sponsor Loni Unser can be seen as a pivotal step toward promoting gender equality in sports. By celebrating women like Loni, PenFed not only empowers individual athletes but also inspires future generations to pursue their passions without limitations. The partnership represents a hopeful message that resonates across the motorsports community—supporting women breaks barriers and alters the landscape of traditional racing for good.