#USA #Los Angeles #Los Angeles Auto Show #AutoMobility LA #Chevron Techron

Chevron with Techron at the 2026 Los Angeles Auto Show

Chevron with Techron® has recently made headlines by becoming the principal sponsor for the 2026 Los Angeles Auto Show, a significant event in the automotive industry. This partnership not only highlights Chevron’s groundbreaking fuel technology but also reinforces the show's status as a premier platform for automotive innovation.

Enhancing Performance with Techron®

The commitment to showcasing the new generation of Techron products at the Auto Show underscores Chevron's dedication to enhancing vehicle performance. The updated formula of Techron is designed to better protect engines, making it a crucial addition to modern gasoline formulations. By tackling harmful deposits that can emerge from low-quality fuels, this innovative product aims to ensure the longevity and efficiency of engines across various vehicles.

A Platform for Automotive Excellence

The Los Angeles Auto Show serves as a vital stage for the automotive sector, welcoming manufacturers, designers, and brands that contribute to the driving experience. Each November, industry leaders congregate to unveil the latest models, technologies, and immersive consumer experiences, making the show a highlight of the automotive calendar.

Terri Toennies, President and COO of the Los Angeles Auto Show, remarked, “Los Angeles is the largest and most significant automotive market in America, and the Auto Show provides a platform for consumers and companies that shape the future of mobility. The participation of a reputable brand like Chevron with Techron speaks volumes about the role this show plays in the industry.”

Creating Unique Experiences

As part of their sponsorship, Chevron plans to create an interactive experience area at the show. This space will feature the latest Techron formulations alongside groundbreaking vehicle models and technology demonstrations, marking a new chapter for the brand in the public eye. Further details, including schedules and creative content, will be announced in the lead-up to the event.

Engaging the Local Community

In addition to showcasing fuel technology, the 2026 Los Angeles Auto Show will expand consumer experiences with new interactive activities for families and car enthusiasts alike throughout the event. Chevron with Techron will play a pivotal role in these consumer promotions, live experiences, and digital storytelling elements, enhancing visitor engagement. Details concerning schedules and promotional offers are set to be revealed closer to the show's start.

The Driving Culture of Los Angeles

Chevron recognizes the unique character of Los Angeles, which boasts one of the most diverse driving communities worldwide. This connection is vital, as Chevron operates one of the largest retail gas station networks in the area, with all grades of gasoline featuring the well-known Techron formula. For millions of Angelenos, Chevron is part of the daily rhythm of city life.

The Los Angeles Auto Show embraces this perspective through its original video series, "All Roads Stories," which emphasizes the people, places, and vehicles that shape the automotive culture of Southern California.

A Prelude with AutoMobility LA

Moreover, Chevron with Techron will also feature prominently at AutoMobility LA, which marks the commencement of the 2026 Los Angeles Auto Show. This B2B and media event gathers manufacturers, suppliers, designers, and technology experts to facilitate discussions on the future of the automotive industry and showcase new vehicles. Specific activities by Chevron during AutoMobility LA will be confirmed ahead of the show.

The 2026 Los Angeles Auto Show is scheduled to take place from November 20 to November 29, 2026, at the Los Angeles Convention Center. More information regarding vehicle reveals, special events, ticket discounts, and daily schedules will be available at laautoshow.com. AutoMobility LA will happen on November 19, 2026, with additional details available at automobilityla.com.

About the Los Angeles Auto Show

Founded in 1907, the Los Angeles Auto Show® is one of the world's oldest and most influential automotive events, drawing consumers, enthusiasts, families, media, and global automotive stakeholders. The show takes place annually at the Los Angeles Convention Center and features new vehicle launches, test drive experiences, technology showcases, lifestyle presentations, and the rich automotive culture rooted in Southern California, the most significant automotive market in the United States.

About Chevron

Chevron is one of the world's leading integrated energy companies, committed to providing economical, reliable, and increasingly cleaner energy. They produce crude oil and natural gas, manufacture transportation fuels, lubricants, and petrochemical products, while also developing technologies to enhance their operations and industry standards. Their goal is to advance oil and gas operations, reduce carbon intensity, and expand into new energy markets. To learn more about Chevron, visit www.chevron.com.