Global Launch of the New TIGGO 7 and TIGGOX 7 by CHERY at Family-Focused Event
CHERY Unveils New TIGGO Models at Global Family Event
On the evening of October 21, 2026, the brand CHERY held an inspiring promotional event in Wuhu, Anhui Province, China, under the theme "Together. For the Family." This gathering brought together families from around the globe, showcasing the brand's commitment to family-oriented mobility solutions with the debut of two exciting new vehicles—the TIGGO 7 and TIGGO X7.
Families from diverse backgrounds shared their stories, highlighting the importance of community support in challenging times and celebrating triumphs in everyday life. Their narratives underscored the vital need for reliable transportation, especially when it comes to family mobilization.
The TIGGO 7: Daily Family Comfort
The newly launched TIGGO 7 stands out as a family-friendly SUV, designed with spacious interiors, safety features, and quality materials to enhance the everyday family experience. It caters to various mobility needs—from daily commutes to family outings and weekend adventures, ensuring that families can travel comfortably and confidently.
The TIGGO 7 emphasizes convenience without compromising on safety. Boasting advanced safety technologies and ample cargo space, this SUV is perfect for those busy family days filled with multi-activity schedules.
Introducing the TIGGO X7: Going Further Together
In addition, the TIGGO X7 was introduced as the first model in the TIGGO X series, aiming to address the needs of families who wish to explore beyond their city limits. Attendees from Romania, South Africa, and Brazil shared how they encourage one another to achieve personal goals while supporting family aspirations.
Positioned as a versatile SUV, the TIGGO X7 seamlessly combines practicality for urban life with off-road capabilities. Whether navigating city streets or venturing on weekend getaways, this model allows families to embrace their adventure spirit without sacrificing everyday usability.
Commitment Beyond New Models
During the event, Zhang Guibing, Executive Vice President of Chery Auto, delivered an empowering speech highlighting CHERY's dedication to adapting to evolving family needs through innovative technologies and tailored services. The presence of football legends Edwin van der Sar and Peter Crouch added a touch of celebrity glamour, reinforcing CHERY's global appeal.
With over 4.55 million users worldwide, CHERY is committed to building lasting relationships with families through its vehicles. As a forward-looking brand, the company promises a socially enriching experience not only through its products but also through community engagement and support.
CHERY plans to host the 2026 International User Summit, where innovative features like the CHERY Q's smart mobility solutions will be test-driven. An upcoming launch event in 2026 will showcase how robotics can contribute positively to family life, thereby bridging technology and everyday experiences.
Buoyed by its motto, “For the Family,” CHERY aims to enhance family mobility and vehicle offerings for generations to come. As families navigate their journeys, they can rely on CHERY to accompany them, ensuring a supportive and fulfilling travel experience for all.
With the global launch of the TIGGO 7 and TIGGO X7, CHERY reiterates its promise to foster family connections and experiences through innovative design and technology.