#China #Chery #Wuhu #TIGGO7 #Family Safety

CHERY's Commitment to Family Safety: The TIGGO7 Crash Test Experience

On October 22, 2026, a significant event unfolded at the Longshan Crash Laboratory in Wuhu, China, where CHERY hosted the CHERY Brand Safety Challenge under the theme 'Guardian. For Family.' This vital occasion not only showcased the brand's commitment to family safety, but also provided an unprecedented opportunity for global media and automotive experts to witness the TIGGO7 model's performance under a rigorous crash test.

A Pioneering Approach to Safety

The day commenced with opening remarks from Liang Yugen, a key figure in CHERY's automotive division. He emphasized that safety is not merely an optional feature but a fundamental requirement for vehicle manufacturing, especially when entering the global market. The TIGGO7 successfully passed the challenging 50 km/h crash test against a truck, showcasing its robust body structure and advanced restraint systems designed to protect passengers. Liang highlighted that the model has achieved five-star ratings from renowned safety organizations, including China's C-NCAP and Euro NCAP, confirming CHERY's dedication to maintaining high safety standards.

This gathering not only served as a technical showcase but also connected the importance of vehicle testing with real-life family safety. A captivating family-oriented performance and a short outdoor travel film set the scene, reinforcing the theme of protecting loved ones during travels.

Live Crash Test Demonstration

As part of the event, guests experienced a live demonstration of the crash test, projected for all to see on a massive LED screen. Safety expert Li Jun took the stage to explain the key outcomes from the test. Upon impact, the vehicle's eCall system activated automatically, initiating emergency assistance protocols. Remarkably, the A-pillars, B-pillars, and doors remained intact with minimal intrusion into the passenger compartment, while seat-belt pretensioners and airbags functioned effectively to protect the crash-test dummies.

Real Stories, Real Impact

An inspiring session followed, where CHERY owners from around the world shared personal anecdotes about the vehicle's safety features. Their testimonials illuminated how the TIGGO7's solid structure had allowed them to navigate potentially devastating accidents or how its active safety technologies had aided them in avoiding hazardous situations. The closing remarks resonated deeply, asserting that these families were able to return home safely on their toughest days due to the capabilities of CHERY vehicles.

A Continued Commitment

During the 2026 CHERY International User Summit, the brand not only reiterated its focus on vehicle safety, but also explored intelligent technology through the launch of AiMOGA Robotics aimed at enhancing family life. CHERY's philosophy, guided by the notion of 'For Family,' underscores the company’s mission to implement stringent testing methodologies and incorporate sophisticated safety technologies in its vehicle production.

As CHERY moves forward, it remains steadfast in its commitment to providing peace of mind for families embarking on journeys, ensuring their safety is placed at the forefront of vehicle design. The event was a powerful reminder that true safety stems from capability—not chance—and that families deserve this protection on every road they travel.