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Clarins Unveils Extra-Firming Moisturizers with Maroon 5 Performance

On March 23, 2026, the renowned French beauty brand Clarins hosted an enchanting evening at the iconic Academy Museum in Los Angeles, celebrating the launch of its latest innovation: the Extra-Firming Day and Night Creams. This event, aptly named “Night of Extra,” gathered an impressive array of celebrities and influencers, making it a night to remember.

The highlight of the night was the unveiling of the Extra-Firming collection, designed to combat visible signs of aging by addressing three critical aspects of skin firmness: smoothing wrinkles, enhancing skin texture, and redefining facial contours. Collagen3 Technology is the star component of these creams, which encompasses a biotech-engineered Collagen Polypeptide and extracts from the Pecan Tree and Organic Mitracarpus. This innovative formula effectively targets the visible effects of collagen depletion, promising a visibly younger and firmer complexion for its users.

Dressed in stunning outfits that truly reflected an ‘Extra’ spirit, attendees included notable figures such as Adam Levine, Behati Prinsloo, and Candice Swanepoel, among others. The engaging atmosphere was further amplified by a surprise live performance from the Grammy-winning band Maroon 5, who belted out some of their biggest hits. DJ Tay James played a vital role in keeping the energy lively throughout the evening, and the performance was capped off by the exhilarating talents of star violinist Rachel Grace.

Clarins took this opportunity to feature not only the Extra-Firming Energy Day Cream but also its globally acclaimed Double Serum against a backdrop of striking infinity walls. Guests were treated to live demonstrations by Clarins Beauty Experts, showcasing the immediate radiance that the products promise through live applications.

The Extra-Firming Energy Day Cream sets itself apart with its unique blend of botanical knowledge and scientific development, featuring adaptogenic Red Ginseng and Niacinamide. Designed for both instant and long-lasting radiance, this moisturizer also contains light-reflective pearl pigments that work to even skin tone and impart an immediate glowing effect.

The evening was filled with delightful treats inspired by the ‘Extra’ theme, including live-spun gelato flavors, scrumptious savory bites, and specially crafted tequila cocktails. And what’s a glamorous event without exquisite floral arrangements? Renowned florist Jeff Leatham designed the floral decorations, mirroring the energizing orange aesthetic that permeated the venue.

As a family-run brand, Clarins was founded in 1954 by Jacques Courtin-Clarins and continues to uphold values deeply rooted in an enduring conversation with consumers, a respect for nature and humanity, and commitments to sustainable sourcing. The company is a pioneer in the field of plant science and technology, currently selling its products in over 150 countries.

In 2025, Clarins was proudly certified as a B Corporation, signifying its commitment to social and environmental responsibility. It remains carbon neutral and has pledged to further reduce its carbon footprint by 30% while achieving 100% plastic neutrality through recyclable packaging by the close of 2025.

Clarins’ partnerships in global initiatives include the planting of over one million trees through Pur Projet, efforts to combat plastic pollution with Plastic Odyssey, and the provision of millions of school meals to children in need via Mary’s Meal. As the brand continues to evolve within the beauty world, it remains quintessentially dedicated to merging nature with scientific expertise for innovative skincare solutions.

For more information, visit www.clarinsusa.com.