Crown Laboratories Welcomes Adelle Walker as New Chief Marketing Officer for Aesthetics Division

Crown Laboratories, a prominent name in the global skincare and aesthetics industry, has made waves with the recent announcement of Adelle Walker as their new Chief Marketing Officer for Aesthetics. This strategic appointment is set to mark a pivotal moment in the company’s evolution within the aesthetics space.

Adelle Walker will be reporting directly to Crown's Founder and CEO, Jeff Bedard, who expressed enthusiasm about her joining the leadership team. With a wealth of experience in marketing and a robust background in aesthetic products, Walker is poised to lead the company’s brand and portfolio strategy. Her responsibilities will encompass various areas, including upstream marketing, public relations, corporate communications, professional relations, loyalty programs, healthcare provider education, and initiatives in digital and creative marketing.

Walker’s extensive 20-year career has seen her excel in leading category-defining products across medical devices, aesthetics, dermatology, and regenerative therapies. Throughout her career, she has demonstrated an impressive capacity for market expansion, product launches, and innovation in strategic marketing, making her an invaluable addition to Crown's executive team.

According to Jeff Bedard, Walker will be instrumental in amplifying Crown’s unique position in the market while exploring new avenues for growth. With Crown's recent merger with Revance, Walker's role will also involve shaping the future of the combined aesthetic portfolio, which has established itself as a leader in injectables and skincare solutions.

In her own words, Walker expressed her excitement to join Crown at a significant growth juncture. She noted the impressive reputation the merged portfolios hold in establishing leadership within the global market and the tremendous potential that lies ahead.

The focus will shift towards supporting medical aesthetics practices and transforming distinctive products into category-defining brands that cater to consumer desires. Walker anticipates working closely with Bedard and the global leadership team to achieve the strategic growth objectives that Crown has set, ensuring their marketing strategies reach stakeholders in new and impactful ways.

Before joining Crown, Walker held key leadership positions at renowned organizations, including Allergan, where she spearheaded initiatives in both Medical Dermatology and Aesthetics. Her diverse experiences at other industry leaders such as Syneron Candela and DermTech further solidify her capability in this role.

In addition to her impressive career, Walker holds a Bachelor’s degree in Marketing from California State University, Long Beach. Her academic background complements her extensive professional experience, ensuring a well-rounded approach to leading Crown’s marketing efforts.

Crown Laboratories, a privately held company recognized for its commitment to developing premium skincare products, is dedicated to improving the quality of life for its consumers. Their innovative approach to skin science, coupled with a relentless pursuit of therapeutic excellence, has positioned them as a front-runner in the fields of Dermatology and Aesthetics. Their accolades include a consistent listing on the Inc. 5000 Fastest Growing Privately Held Companies for eleven consecutive years, alongside a robust presence in over sixty countries worldwide.

With Walker at the helm of marketing for the aesthetics division, Crown Laboratories is set to create a significant impact in the skincare market, fostering further innovations that meet the evolving needs of consumers and medical professionals alike.