Laura Ashley Unveils Its Stunning 2026 Spring & Summer Collection Online

Starting February 9, the renowned British lifestyle brand, Laura Ashley, will showcase its elegant 2026 Spring & Summer Collection on its official website. Managed by World Lifestyle Creation, a subsidiary of World Group, Laura Ashley has captivated audiences worldwide with its beautiful products inspired by British history and nature since its establishment in London in 1953.

The brand, widely recognized for its original textiles, aims to enhance the beauty and functionality of homes through its signature aesthetic. Currently, Laura Ashley operates 14 stores primarily in department stores across Japan, offering a delightful variety of home and fashion products.

A Collection for Sophisticated Women

2026 Spring & Summer Collection

This year’s collection pays homage to the delicate floral prints that Laura Ashley is famed for, merging a romantic essence with sophisticated designs. The aim is to present floral patterns that are adaptable for the everyday life of modern women, striking the right balance between sweetness and elegance. The result is a collection that brightens daily wear with chic and refined styles.

Fleetham Haze

Fleetham Haze presents a collection inspired by the delicate beauty of the Potentilla flower. The graceful stems beautifully depicted in floral prints embody the joyful sentiments associated with spring as they resonate with themes like 'happy times' and 'unexpected encounters.' This collection captures a sense of optimism for the new season.

Crafted from chiffon in a stripe pattern, the fabric is layered with a subtle print effect that evokes an ethereal quality, suggesting the gentleness of mist ('Haze'). This piece offers a soft depth while maintaining a tone that is mature and refined.

Product Highlights:

1. Fleetham Haze Dress
- Price: ¥22,000 (tax included)
- Sizes: 38 (M) / 40 (L)
- Colors: Off-White / Blue

2. Fleetham Haze Bow Tie Blouse
- Price: ¥15,400 (tax included)
- Sizes: 38 (M) / 40 (L)
- Colors: Blue / Off-White

3. Fleetham Haze Printed Pullover
- Price: ¥17,600 (tax included)
- Sizes: 38 (M) / 40 (L)
- Colors: Off-White / Blue

4. Fleetham Haze Printed Cardigan
- Price: ¥19,800 (tax included)
- Sizes: 38 (M) / 40 (L)
- Colors: Blue / Off-White

Runswick Collection

The Runswick collection, launched in 2016, features timeless floral designs preserved in Laura Ashley’s archives. Inspired by the elegant Scabiosa flower, the motifs are embroidered on delicate organza fabric, creating a light and dynamic appearance. With its painterly layout and sheer materials, it adds depth and an airy feel to the outfits.

These flower motifs, particularly the gorgeous Scabiosa, are easily incorporated into any wardrobe, suitable for both casual and formal occasions all year round.

Product Highlights:

1. Runswick Embroidered Skirt
- Price: ¥22,000 (tax included)
- Sizes: 38 (M) / 40 (L)
- Colors: Sax Blue / Black

2. Runswick Embroidered Blouse
- Price: ¥19,800 (tax included)
- Sizes: 38 (M) / 40 (L)
- Colors: Sax Blue / Black

Discover More

To view the collection and explore products, visit the following links:

Follow us on Social Media

- Instagram: @lauraashley_japan_official
- X: @ShopLauraashley

Company Overview

- Name: World Lifestyle Creation Co., Ltd. (100% subsidiary of World)
- Representative: Nobukazu Nishikawa
- Address: 3rd Floor, Tokyu Real Estate Ebisu Building, 1-18-18 Ebisu, Shibuya, Tokyo, 150-0013
- Corporate Site: World Corporation