#Japan #Tokyo #MFC STORE #Pop Up Store #Ayumi Hamasaki

MFC STORE x Ayumi Hamasaki: A Unique Collaboration

Fans of Ayumi Hamasaki and stylish streetwear can look forward to the exclusive collaboration items launched by MFC STORE, set to debut from December 27 at a special pop-up store located at Laforet Harajuku. The collaboration, themed around personal favorites and coveted styles, promises to bring a fresh selection of fashionable items that celebrate the iconic artist's influence.

Event Details

The pop-up store will be situated on the second floor at Laforet Harajuku in the “CONTAINER” space, running from December 27, 2025, to January 4, 2026. This exciting event coincides with Ayumi Hamasaki's renowned countdown live concert, “ayumi hamasaki COUNTDOWN LIVE 2025-2026 A We are ayu -ep.Seichi-,” taking place at the National Yoyogi Stadium on December 30 and 31. Attendees can expect to see an array of Ayumi’s historic costumes on display at the pop-up, setting an immersive backdrop for shopping and celebration.

What’s on Offer?

The collaboration will feature ten distinct items, with some noteworthy exclusive pieces making their debut. Among them are:

• - Reversible Jacket in leopard-black featuring the MFC STORE’s iconic logo
• - Sweatpants and Half-Zip Sweatshirt in versatile hues, perfect for layering and comfort
• - Caps and Beanies that add the finishing touches to any outfit
• - Specially designed socks featuring artwork by MFC STORE director BB

Moreover, items crafted by guest designers like YUGO, which integrate visuals from the ASIA TOUR 2025, and whimsical creations by MIWACO will also be available. These collaborations amplify the stylish narrative of the pop-up store while highlighting the craftsmanship involved.

To further enhance the shopping experience, MFC STORE will offer promotional goodies. For every purchase over ¥10,000 (tax included), customers will receive a sticker. For purchases exceeding ¥15,000, a limited edition collaboration shopper will be gifted, ensuring fans walk away with something special. (Both items are available in limited quantities, so be sure to grab them while supplies last!)

Exclusive Embroidery Workshop

From December 27 to December 31, patrons can also enjoy an embroidery workshop hosted by the local studio STUDIO33 at the pop-up. This hands-on event allows participants to bring in their items—T-shirts, sweatshirts, and caps—and have them embroidered with unique designs, including exclusive logos. It presents a rare chance to engage in the charming world of embroidery guided by the experienced artisans of STUDIO33.

Workshop Details:

• - Dates: December 27, 2025 – December 31, 2025
• - Location: MFC STORE, Laforet Harajuku, 3rd floor
• - Embroidery Options: Personal items may include various types, and participants can opt for different thread colors (including a gold option for an extra fee).

As the date approaches, excitement builds for the anticipated MFC STORE x Ayumi Hamasaki collaboration pop-up store. Mark your calendars and gather your friends to experience this unique blend of fashion and music culture.

Closing Remarks

This unique collaboration not only celebrates Ayumi Hamasaki's enduring legacy in the music world but also provides fashion enthusiasts an exclusive glimpse into her style through MFC STORE. Don’t miss the chance to engage and explore these limited edition items and creative workshops at Laforet Harajuku this winter!

MFC STORE's Journey
Founded in 2018 in Nakameguro, MFC STORE has expanded into a go-to select shop for those who cherish unique styles and quality apparel. In its evolution, it has introduced multiple locations across Japan, becoming a renowned name among fashion lovers both locally and internationally.

STUDIO33's Vision
At the same time, STUDIO33 has established itself as a leading embroidery and production studio, blending traditional craftsmanship with modern aesthetics. With their expertise, the embroidery workshop promises to be an enriching experience for all participants, showcasing the versatility and creativity that embroidery can offer.