Bizzabo Accelerates Growth Through Small Events, Innovation, and Market Recognition

Bizzabo's Momentum in the Event Marketing Space



Bizzabo, the pioneering Event Experience Operating System, is reshaping the landscape of event marketing by enabling marketers to transform fleeting moments into tangible business growth. As the landscape evolves, the company has experienced an unprecedented surge in the adoption of intimate events, streamlined registration processes, and significant industry acknowledgment from leading research firms, solidifying its position as a frontrunner in this dynamic sector.

Growth in Intimate Events


In the first half of 2025, Bizzabo has reported a staggering 27% increase in in-person events hosted by its customers. Notably, there has been a remarkable 34% growth year-over-year in small gatherings hosting fewer than 150 attendees. This trend has been particularly prominent among mid-market companies, which saw a 50% increase in such events. Even enterprise-level clients are getting in on the action, showcasing a 25% rise in their smaller event initiatives.

This phenomenon reflects a broader shift in marketers' strategies as they increasingly leverage first-party data and focus on regionally-driven, relationship-building events. These changes are aimed at enhancing customer loyalty while gaining valuable insights throughout the customer journey. Bizzabo has supported this movement through its own Bizzy Dinner Series, which held exclusive gatherings in major cities including New York, Boston, San Francisco, and Chicago. Alon Alroy, Bizzabo's CMO and Co-founder, states, "Events have evolved beyond mere marketing tactics; they are now powerful strategic growth engines. Our clients are demonstrating that the future is rooted in exceptional experiences that yield measurable results."

Customer Satisfaction Reaches New Heights


Bizzabo's commitment to enhancing user experience and providing robust self-service options has led to remarkable outcomes regarding customer satisfaction. The platform has achieved an impressive CSAT (Customer Satisfaction Score) of 98.8%, marking an all-time high for the company. Moreover, the volume of support tickets has seen a 37% drop, attributed to the continuous evolution of the platform and the increasing utilization of Bizzabo's Event OS CoPilot. This innovative tool assists organizations in efficiently building, launching, and optimizing events, allowing users to navigate the event planning process with greater confidence and speed.

Eran Ben-Shushan, CEO and Co-founder of Bizzabo, emphasizes, "We have invested substantially in ensuring our platform is not only powerful but also delightful to use. The feedback shows that our efforts are paying off."

Innovative Features Driving Engagement


In 2025, Bizzabo unveiled a reimagined registration experience crafted to enhance conversion rates through personalized and flexible workflows. Early adopters have seen conversion increases of up to 300%. New offerings include:
  • - Embedded registration widgets
  • - Session- and group-based registration
  • - Multi-currency support and invoicing
  • - Conditional logic and UTM tracking
  • - Real-time performance dashboards

These innovative features seamlessly integrate with Klik, Bizzabo's award-winning event technology. The adoption of Klik experienced a significant 38% year-over-year increase, signifying marketers' growing interest in using real-time engagement data to tailor experiences and demonstrate event return on investment (ROI).

Industry Recognition


Bizzabo continues to be recognized as a leader within the event marketing sector, earning accolades in both the 2025 Gartner® Magic Quadrant™ for Event Marketing and Management Platforms and The Forrester Wave™ for All-in-One Event Management Platforms (Q4 2024). In addition, Bizzabo was honored with the title of "Customer Favorite," reflecting its user-friendly interface and expansive platform capabilities.

Future Outlook


As Bizzabo advances into the latter half of 2025, it aims to pursue an aggressive roadmap centered around AI-powered innovations that streamline organizer workflows and personalize attendee journeys while clearly showcasing ROI for sponsors. The company's mission remains steadfast in aiding event teams as they create smarter, more personalized experiences at scale.

To explore Bizzabo's offerings further, visit their website at Bizzabo.com.

About Bizzabo


Bizzabo's Event Experience Operating System is a leading, intuitive platform utilized by numerous organizations worldwide to orchestrate immersive experiences and events with flair and scale. Recognized as a leading technology provider in the event sector, Bizzabo brings expertise in managing every facet of event portfolios, regardless of size or format. The firm, founded in 2011 by Boaz Katz, Alon Alroy, and Eran Ben-Shushan, has its headquarters in New York and Tel Aviv, making waves as a 2024 Global Most Loved Workplace, and a Top Most Loved Workplace for LGBTQ+ employees.

Topics Entertainment & Media)

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