#Japan #Tokyo #Hockey Japan League #teket #electronic ticketing

teket Partners with Hockey Japan League

The electronic ticketing platform, teket, is pleased to announce its official partnership with the Hockey Japan League (HJL). Starting in December 2024, teket will serve as the official ticketing partner for all HJL games, aiming to streamline ticket sales and management while enhancing the overall fan experience.

The Official Ticketing Partnership

The contract with the Hockey Japan League encompasses various key components designed to facilitate a better experience for both organizers and fans. The partnership will primarily focus on:

• - Providing electronic ticket services for HJL-hosted events.
• - Offering operational support for ticket sales management.
• - Supplying ticket authentication devices at no cost.
• - Collaborating on promotional activities to promote ticket sales.

The decision to partner was motivated by common challenges within the sports industry, such as high workloads for ticket staff and the inability to implement effective strategies for increasing ticket sales. teket's platform aims to alleviate these issues by optimizing ticket-related operations and focusing on strategies that attract new fans.

Streamlining Ticket Management

One of the significant benefits of integrating teket into the HJL ticketing process is the elimination of inefficiencies associated with traditional paper ticket management. Sakamoto Minoru, the representative director of HJL, expressed that the introduction of digital ticketing would resolve long-standing issues regarding paper ticket operations. The switch to a fully digital ticketing system has made the management of entry and ticket validation significantly more streamlined and efficient.

In addition to simplifying operations, teket offers customizable ticket types that cater to the varying needs of the hockey teams' home games. This flexibility allows for creative ticketing strategies that can enhance audience attraction, such as tickets with perks and exclusive seating options.

Future Prospects with teket

The sports sector often struggles with resource allocation for operational tasks, making it challenging to pursue new initiatives. However, with teket, the HJL plans to implement innovative measures that were previously difficult to execute. Potential new offerings may include:

• - Fan-oriented services such as exclusive content and membership programs.
• - Initiatives aimed at promoting hockey as a sport and enriching the spectator experience, including selling tickets with added benefits.

By collaborating with teket, HJL aims not only to attract new hockey fans but also to foster existing supporters and improve the fan experience, ultimately contributing to the league's growth.

Voices from the Leadership

Sakamoto Minoru emphasized how the league has historically grappled with inefficient ticket operations. Issues like varying sales processes at different venues led to substantial complications. With teket's implementation, these problems are expected to be resolved dramatically, improving efficiency across the league.

Shou Shimamura, the CEO of teket, expressed excitement about the partnership, stating that their capabilities extend beyond simple ticket sales to include customer management and data utilization for effective marketing strategies. They aim to enrich the experience beyond just selling tickets, collaborating with the HJL to engage fans actively.

About teket

teket is a versatile ticketing service that serves numerous sectors, including sports, music, and cultural events. It enables easy ticket management without upfront costs, often featuring intuitive interfaces that simplify the ticket creation process. With a customer satisfaction rating of 95%, teket ensures efficient customer support, helping clients navigate their ticketing needs effortlessly.

For additional insights, you can download information about teket's functionalities, pricing, and use cases via this link.

As teket embarks on this partnership with Hockey Japan League, both organizations look forward to leveraging technology to create a more engaging and efficient ticketing landscape for hockey fans across Japan.