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McLaren Racing and Deloitte: A Winning Partnership Expansion

In a significant development announced on January 7, 2026, McLaren Racing has expanded its strategic alliance with Deloitte, making the latter an Official Transformation Partner. This landmark decision underscores the duo's successful journey together, particularly in Formula 1, where Deloitte's contributions have been crucial for McLaren's resurgence, marked by back-to-back Constructors' Championships in 2024 and 2025, alongside a Drivers' World Championship win in 2025 - the team's first since 2008.

A Comprehensive Collaboration

The new multi-year agreement is not merely about extending an existing partnership; it's about enhancing the collaboration across multiple racing series. McLaren, known for its ambitious racing ethos, will now receive Deloitte's support not just in Formula 1, but also in the NTT INDYCAR SERIES with Arrow McLaren and the upcoming FIA World Endurance Championship in 2027. This multi-faceted approach aims to leverage Deloitte's extensive resources in technology and professional services to further boost performance, efficiency, and innovation.

Deloitte has long been recognized for its prowess in data analytics, cloud computing, and transformation services, making them an invaluable ally to McLaren Racing. The expertise gleaned from years of collaboration positions both organizations to take bold strides in the fast-paced world of motorsports.

Unmatched Performance on the Track

Zak Brown, the CEO of McLaren Racing, expressed his pride in the partnership, noting that Deloitte's insights into technology have played a pivotal role in their successful return to the forefront of racing. He remarked, "Deloitte has been a hugely valued partner for many years... I’m delighted to expand the partnership across our other racing series."

As part of this expanded relationship, the Deloitte logo will prominently feature on McLaren's cars across various series, illustrating the partnership's depth and commitment to achieving exceptional results on the track.

Innovative Technology for Better Decision Making

One of the cornerstones of this collaboration has been Deloitte's contribution towards advanced digital twin simulation technology. By processing 30,000 simulations per second, they extract actionable insights from vast data points collected during races. This innovation allows McLaren to swiftly adapt to dynamic race conditions, making crucial decisions on strategies and tactics within seconds. The result? A distinctive advantage that has propelled McLaren back to the top of racing standings.

In addition to real-time decision-making enhancements, Deloitte's work extends to powerful analytics that empower McLaren Racing to implement effective strategies without overwhelming their teams with too much data. This focus on action-oriented analytics ensures the drivers and crew can maintain their competitive edge.

Business Transformation Beyond Racing

Beyond the racetrack, Deloitte has influenced McLaren Racing's overall business transformation. Their efforts have encompassed a wide range of administrative advancements, particularly in the realm of sustainable innovation. Recently, the introduction of Workday, a sophisticated cloud-based platform for finance and HR, set a new benchmark for McLaren’s Human Resources Information Systems. Completed in just eight months, this upgrade exemplifies their commitment to embracing technology for radical improvements in operational efficiency.

Future Plans and Market Growth

The synergy between McLaren Racing and Deloitte hints at a promising future, with both parties looking to delve even deeper into the realms of technology and innovation. As they prepare to celebrate this partnership expansion at CES® 2026 in Las Vegas, the focus remains on how the integration of technology and professional insights can shape future successes.

Deloitte's CEO for the U.S., Jason Girzadas, remarked, "High performance in business and on the track comes from combining ambition and innovation with disciplined execution." His emphasis on teamwork and collaboration resonates with McLaren's own values and vision to redefine excellence in the competitive motorsport landscape.

Conclusion

As McLaren Racing continues its pursuit of racing supremacy, the expanded partnership with Deloitte represents more than just a business agreement. It symbolizes a fusion of ambition, technology, and expertise, driving both organizations toward new horizons and unparalleled achievements in motorsports. With their unified vision, McLaren and Deloitte are set to revolutionize not only their sectors but the very essence of competitive racing.