Timeless Launches 3rd Annual Shred for the Cure Campaign
Timeless, a pioneering lifestyle brand in cannabis culture, has officially launched its third annual
Shred for the Cure campaign, featuring a steadfast partnership with DJ Stewart, a brain cancer survivor. This impactful initiative aims to benefit the
Head for the Cure Foundation, a nonprofit organization dedicated to increasing awareness and funding for brain cancer research.
Over the last two years, this campaign has successfully raised more than
$58,000 for the Head for the Cure Foundation, showcasing the brand's commitment to making a difference in the lives of those affected by brain cancer. Stewart, a talented skateboarder from Kansas City, not only advocates for cannabis but also embodies resilience, as he continues to share his journey of healing through his experiences with the illness.
DJ Stewart: A Beacon of Hope
DJ Stewart, alongside his wife Erin, has passionately dedicated his life after diagnosis to promoting brain cancer awareness. Their journey led them to support Head for the Cure in various traditional ways, but their desire to do more prompted a life-changing decision: they sold their house and bought an RV. This newfound freedom allowed them to travel across the USA, participating in numerous Head for the Cure events and connecting with fellow survivors and caregivers alike.
As DJ Stewart explains, "For the first couple of years of my diagnosis, Erin and I supported Head for the Cure in the typical ways, but I always wanted to do more. I love getting to interact with other survivors and people who are going through what I went through. It brings me joy to see Erin connect with caregivers, offering them support just like I received."
The Goals of Shred for the Cure
This year, the
Shred for the Cure campaign aims to raise
$42,000 across six states:
Arizona, California, Missouri, New Jersey, Illinois, and Oklahoma. From
May 15th to June 30th, customers in these locations can purchase a limited-edition Timeless flip case and battery combo, designed by Kansas City artist
John F. Malta. All proceeds from these sales will be directed to the Head for the Cure Foundation. Additionally, participating dispensaries in these states will contribute directly to the foundation, maximizing the campaign's impact.
Timeless's Vice President of Marketing,
Kyle Webb, expressed admiration for DJ and Erin, stating, "They are extraordinary human beings who have been through tough times and emerged inspired to help others. Timeless is proud to support their cause for the third consecutive year. Since our inaugural campaign in 2023, Shred for the Cure has transcended being merely a fundraising initiative; it has evolved into a cultural and community-building event that embodies the spirit of what we represent at Timeless."
About Timeless
Established in
2011 in Scottsdale, Arizona, Timeless has continually set the standard for high-quality cannabis products, emphasizing community, culture, and legacy. The brand debuted its cannabis products in 2013 with the introduction of
Timeless Vapes and has since expanded its product lines to include
NOIR, Azul, and
Tumble. With a commitment to innovation and customer engagement, Timeless has grown into a respected national house of cannabis brands, boasting a footprint in several states including Arizona, California, Illinois, New Jersey, Missouri, Ohio, and Oklahoma.
To discover more about the Shred for the Cure campaign and other related events, visit
Timeless on Instagram. For further insights into Timeless's offerings, head to
Timeless Vapes.