Influencer UGC Strategy
2025-07-03 02:59:17

C Channel Revolutionizes Store Promotions with Influencer-Led UGC Strategy

C Channel's New Promotion: Lemon Urerun



C Channel, a prominent player in social media marketing focused on beauty and lifestyle, has introduced an innovative UGC (User Generated Content) promotion strategy named 'Lemon Urerun'. This initiative aims to harness the power of 30,000 beauty influencers registered with Lemon Square to boost in-store sales for beauty service providers such as salons, spas, and hair removal clinics.

The new menu allows businesses to connect with influencers whose profiles match their marketing needs. Influencers are invited to experience services at physical locations, where they are then issued special coupons. Unlike conventional promotional methods that rely on advertising budgets, the unique aspect of this model is that it generates immediate sales at the point of service through these coupons. Essentially, businesses only pay for the experience facilitated by the coupons, allowing them to transform marketing expenses into direct revenue.

Moreover, the influencers are encouraged to share their experiences on social media platforms like Instagram. These genuine testimonials not only enhance the visibility and credibility of participating businesses but also facilitate a cost-effective strategy centered around experiential value rather than conventional advertising.

Benefits of the Lemon Urerun Strategy


1. Access to a Diverse Influencer Pool: Brands have access to a vast network of 30,000 beauty influencers through Lemon Square, ensuring a good match for their needs.
2. Immediate Sales Generation: By utilizing the coupons upon visit, businesses can directly convert influencer visits into sales—eliminating the uncertainty often associated with advertising campaigns.
3. Organic Word-of-Mouth Marketing: Post-experience social media posts from influencers lead to natural, authentic word-of-mouth promotion, enhancing outreach and engagement.
4. Reuse of Content: Influencer-generated content can be repurposed for the brand's official social media accounts and marketing materials, maximizing investment returns.
5. Comprehensive Support from C Channel: C Channel takes care of reservation adjustments and influencer matching, making the process seamless for businesses.

Who Can Benefit?


  • - Businesses aiming to increase their social media presence.
  • - Those looking to build credibility with new customers through trusted posts.
  • - Brands in need of authentic promotional content that feels less 'advertisement-like'.
  • - Companies that want an effective coupon strategy to ensure sales generation.

By combining effective promotional strategies with influencer engagement, C Channel is reshaping the landscape of store promotions—facilitating not just immediate sales but long-term customer relationships and brand loyalty.

For inquiries about Lemon Urerun, please reach out via email at lemon_urerun_sales@cchan.tv.
Contact Person: Ishino

About C Channel


Founded in April 2015 and headquartered in Minato, Tokyo, C Channel is committed to crafting innovative marketing strategies that leverage the influence of social media to help businesses thrive in the competitive beauty industry. To learn more, visit C Channel's Corporate Site.


画像1

Topics Consumer Products & Retail)

【About Using Articles】

You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.

【About Links】

Links are free to use.