OutKick Achieves Significant Year-Over-Year Growth in July 2025

OutKick Records Impressive Growth in July 2025

OutKick, a prominent multimedia sports platform, has announced a remarkable performance for July 2025, showcasing significant year-over-year growth. With a total of 5.6 million unique visitors from both desktop and mobile devices, the company marked a 9% increase compared to the same month in 2024. This growth signifies a thriving audience engagement, as it reflects the platform's expanding reach and popularity among sports fans.

In addition to the surge in unique visitors, OutKick recorded a staggering 23 million total views across various digital platforms, emphasizing its status as a leading player in the sports media landscape. The platform's total multiplatform minutes also reached 22 million, highlighting the growing interest in its content.

According to Comscore's metrics, OutKick achieved 20.3 million unique digital visitors in July 2025, ranking it 15th among over 350 sports entities. This is a notable achievement considering its competition, which includes major players like The Athletic, NBC Sports Group Video, DraftKings, and Dailymail - Sport. These results solidify OutKick's position as a growing presence in the sports media arena.

Gary Schreier, Senior Vice President and Managing Editor of OutKick, commented on the performance, stating, "Another strong month for OutKick as we continue to build anticipation for the start of college football and the NFL, while also covering the intersection of sports and politics with authenticity and common sense." This approach has resonated well with audiences who appreciate OutKick’s blend of sports coverage and insightful commentary.

Social media engagement has also seen a remarkable rise. Throughout July 2025, OutKick experienced over 1.3 million social actions across platforms such as Facebook, X (formerly Twitter), and Instagram. This represents a 48% increase compared to the previous year, illustrating the growing interaction and vibrant community around OutKick's content. Additionally, the platform saw over 13.5 million total video views across its social channels, which demonstrated a solid 10% boost from July 2024.

The impressive engagement metrics reflect OutKick’s commitment to providing relevant, entertaining, and informative sports content. The platform is dedicated to not only covering sports but also bridging gaps between sports, culture, and current events. With the upcoming college football and NFL seasons, OutKick is poised for even greater growth and engagement in the months ahead.

Founded by Clay Travis and currently owned by FOX Corporation, OutKick has rapidly established itself as one of the fastest-growing multimedia platforms. The website produces diverse content that appeals to a broad audience, including articles, videos, podcasts, and live broadcasts. By leveraging the expertise of its team of recognized reporters and contributors, OutKick ensures that it remains at the forefront of sports and pop culture discourse.

For those looking to engage with the latest in sports and beyond, OutKick’s wide range of content is accessible via its website and various social media channels, allowing fans to connect with their favorite sports brands and personalities like never before.

As OutKick continues to grow its digital presence and enhance its offerings, it remains focused on delivering quality content that resonates with its audience while navigating the evolving landscape of sports media. This strong momentum sets a promising stage for OutKick's future endeavors as it embraces the rapidly changing dynamics of sports entertainment.

For more information, visit www.OutKick.com.