Brock Purdy and Jackson Laux Team Up with John Deere
In a unique initiative, professional NFL quarterback Brock Purdy has teamed up with 10-year-old tractor enthusiast Jackson Laux—known online as the 'Chief Tractor Kid'—to provide field meals for America’s tireless farmers. This partnership with John Deere aims not only to honor the hard work of farmers but also to combat hunger in their communities.
Brock Purdy, who has ties to farming through his family, decided to step out of the football field and into an entirely different kind of game: one that supports those who provide us with food. Jackson Laux, on the other hand, has gained popularity on social media for his vast knowledge about tractors and farming equipment. The two, with their distinct backgrounds, have come together to emphasize the importance of agriculture and to deliver meals to those who often spend long hours working in the fields.
Farmers lead demanding lives, frequently working 12 to 20 hours a day, especially during the harvest season which stretches across the fall months. John Deere’s initiative recognizes the need for hot meals during these grueling shifts. As Brock and Jackson made their way to farms across the country, they brought not just food but also motivation and appreciation to the farmers they met. As Iowa farmer Tim Couser stated, “It’s not every day a pro quarterback walks into your shop with a meal,” emphasizing how unexpected yet uplifting the gesture was.
Beyond delivering meals, John Deere is also stepping up its commitment to fighting hunger nationwide. The company has pledged to donate over 250,000 meals to Feeding America, reinforcing its long-standing commitment to food security. In 2024 alone, John Deere contributed $6.6 million to Feeding America and has cooperated with various food banks and organizations like The Farmlink Project.
Jen Hartmann, the global director of corporate reputation and brand marketing at John Deere, passionately stated, “At the end of the day, this is about showing up for the ones who show up for all of us.” She added that while delivering meals might seem like a small act, it represents a significant acknowledgement of the dedicated individuals who feed the nation.
The partnership between Brock and Jackson not only shines a light on essential agricultural practices but also connects the youth with agriculture in a fun and innovative way. Both are active on social media platforms like TikTok and Instagram, where they share their journey and the importance of supporting local farmers.
This collaboration underscores the invaluable contributions of farmers to society and aims to remind the public of the necessity of supporting programs that cater to food security. By blending entertainment with philanthropy, Brock Purdy and Jackson Laux are setting a precedent to engage younger audiences in essential issues regarding food production and hunger relief.
As they continue their endeavor, fans are encouraged to follow their adventures via @JohnDeere on social media to witness how Brock and Jackson are stirring hearts through their meaningful work for America’s agriculture community.
In essence, this initiative not only fills bellies but also cultivates a community spirit, reminding us all of the roles we play in fighting hunger and supporting our farmers.
For more insights into the collaboration and additional details about John Deere’s broader efforts in agriculture and community support, visit
John Deere's official website.