Culture in Motion™ Takes Northern California by Storm with Kwanza Jones During Super Bowl Week

Culture in Motion™ Takes Northern California by Storm


As the Super Bowl approaches, Northern California is set to become a hub for cultural celebration and empowerment with Kwanza Jones's innovative initiative, Culture In Motion™. Spearheaded by the acclaimed artist and cultural architect Kwanza Jones through her platform, SUPERCHARGED®, this national arts and empowerment roadshow is gearing up to engage communities across the Bay Area and beyond.

An Enriching Experience for All


Kwanza Jones's Culture In Motion™ combines live artistic performances, community engagement, and a mobile cultural center into an unforgettable experience for locals and visitors alike. This initiative is not just about entertainment; it's about creating spaces that foster creativity, connection, and possibility. As Jones aptly puts it, "Culture doesn't happen in isolation; it is cultivated and shared together."

The week leading up to the Super Bowl is especially significant as the region prepares to welcome a diverse audience. With the collaboration of The Apollo, a storied institution known for championing Black culture, this initiative aims to position the arts and empowerment at the forefront of community conversations during a globally recognized event.

The Role of the SUPERCHARGED® Boost Bus™


A unique feature of this initiative is the SUPERCHARGED® Boost Bus™, which serves as a customized, mobile cultural hub. This bus is integral to bringing the experience directly to neighborhoods. During Super Bowl weekend, it will be present throughout the northern side of the state, activating public spaces while integrating arts and empowerment into the cultural fabric of the region.

"The Apollo has always been a place where culture evolves by meeting people where they are," said Joy Profet, Growth Director at The Apollo. The partnership with Kwanza Jones enables a new way of extending their legacy beyond a physical stage, reaching communities during pivotal moments that shape cultural conversations.

Making Art Accessible


Culture In Motion™ is supported by the Kwanza Jones José E. Feliciano Initiative, promoting long-term cultural platforms centered on access, scale, and community impact. As the roadshow continues its journey across the nation, it emphasizes how culture can seamlessly align with essential global moments while remaining grounded in local communities.

With a focus on creativity and community engagement, the initiative transforms ordinary public places into vibrant venues for expression. It illustrates the potent potential of cultural movements to inspire change, empower individuals, and create vibrant communities.

If you're in Northern California during this electrifying week, keep an eye out for the Culture In Motion™ events and the Boost Bus. Experience the dynamic intersection of culture, creativity, and community empowerment firsthand.

For more information about this landmark initiative, visit boostbus.com.

About Kwanza Jones's SUPERCHARGED®


SUPERCHARGED® by Kwanza Jones stands as a forward-thinking creative studio and empowerment platform, driven by a commitment to inspire confidence, foster community, and encourage meaningful action through dynamic music, captivating media, and transformative experiences. Each project carries Kwanza's hallmark vision and contributes to the broader cultural ecosystem she refers to as the Kwanzaverse, aiming to elevate culture and enhance humanity.

If you want to engage more deeply with Kwanza's impactful work, visit kwanzajones.com or follow her on social media with the tag #CultureSUPERCHARGED.

About The Apollo


The Apollo is an iconic American cultural treasure deeply rooted in the Harlem community. Since 1934, it has been a vibrant platform for Black artists and voices from the African diaspora, celebrating, creating, and showcasing their talent. The Apollo continues to be a vital institution for arts and culture advocacy while serving as a catalyst for social and civic engagement. To learn more, visit apollotheater.org

Topics People & Culture)

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