Hisense Achieves Market Leadership in Global 100-Inch and Laser TV Segments

Hisense, a leading name in consumer electronics and home appliances, has once again demonstrated its superiority in the global market. As per the latest data released by Omdia, Hisense has captured a remarkable 56.6% share in the segment of 100-inch and larger televisions, while achieving an outstanding 68.9% market share in the Laser TV category for the third quarter of 2025. These achievements reaffirm Hisense's commitment to innovation and customer satisfaction.

Innovation at Its Core

Known for its pioneering technology, Hisense has established itself as a frontrunner with the introduction of RGB MiniLED technology. This advancement in large-format display technology ensures that viewers enjoy authentic, vivid colors that are enhanced by exceptional brightness. The precise detailing provided by these displays significantly elevates the viewing experience, allowing families to savor every moment shared together while watching their favorite shows.

Hisense’s innovations are not just about improving image quality. They encompass the entire viewing experience, transforming everyday moments into rich and emotional engagements. This approach emphasizes Hisense's understanding of its customer base and its drive to create technology that resonates with human emotions.

Domination in Laser TV Market

Hisense's dominance in the Laser TV segment is further highlighted by recent accolades in the 2025 UST Projector Showdown. The Hisense L9Q television topped categories such as general use, home cinema, and overall picture quality, while the PX3-PRO was recognized as the ‘#1 Best Value Pick’ and scored highly in image performance ratings. This recognition represents a significant achievement, showcasing Hisense's commitment to delivering exceptional quality and value to its customers.

In collaboration with Devialet, the L9Q offers an unparalleled home theater experience with a projection of up to 200 inches. Featuring a brightness of 5000 ANSI lumens and a contrast ratio of 50001, as well as certifications like IMAX Enhanced and Dolby Vision, this model truly brings the cinematic experience home.

Shaping the Future of Displays

As a brand, Hisense is not only focused on the present but is actively shaping the future of display technology. By refining key technologies and transforming them into products that elevate global home entertainment standards, Hisense influences how we watch and experience media today. Their emphasis on innovation and quality sets a new benchmark in the industry, ensuring that they remain at the forefront of the ever-evolving home entertainment landscape.

Since its establishment in 1969, Hisense has grown to become a leading global player in the RTV/APPLIANCE and consumer electronics market. With operations spanning more than 160 countries, Hisense specializes in high-end multimedia products, home devices, and intelligent IT solutions. According to Omdia’s rankings, Hisense has been recognized as a leader in the 100-inch TV segment, a title it has consistently held since Q3 2023.

As an official sponsor of the FIFA Club World Cup 2026™, Hisense showcases its dedication to sports engagement, striving to connect with global audiences. Through innovation and excellence, Hisense continues to redefine the possibilities in home entertainment, setting the stage for an exciting future in display technology.