#Japan #Osaka #HIRO ODAGIRI #Mayumi Sada #Energetic Monster

Energetic Monster 2.0: A Unique Beauty Event in Osaka

From November 13th to 16th, 2025, the city of Osaka will host a remarkable pop-up event titled "ENERGETIC MONSTER 2.0" organized by Hiro Odagiri, a renowned hair and makeup artist and the president of Nous Corporation. This exclusive event is taking place in the VS. venue, located within the Grand Green Osaka, and it has already garnered significant excitement by attracting over 10,000 advance reservations.

A Platform of Vibrant Beauty

Hiro Odagiri is well-known for creating a buzz in the beauty industry and has a massive following of approximately 3.46 million across social media. Thus, his pop-up beauty shop is set to showcase a selective range of cosmetics from 38 notable brands, allowing attendees to indulge in beauty experiences that emphasize vibrant self-expression. The concept of "Energetic Monster" invites visitors to explore their inner beauty and become more engaged with their self-presentation.

Inaugural Day Highlights

The first day of the event featured a special talk session with the notable model and actress Mayumi Sada as the guest speaker. The duo, who have frequently collaborated on YouTube, has come together for their first live event, discussing beauty from various perspectives and sharing personal stories about their experiences in Osaka. Their discourse ranged from make-up artistry to personal expression through beauty, captivating the audience with enthusiasm.

“It’s essential to express one's uniqueness through makeup,” commented Odagiri, drawing applause from the crowd. The positivity of the occasion was palpable as attendees resonated with the idea of beauty being a reflection of personality.

Interactive Experiences Abound

The pop-up event boasts interactive features such as the HIRO’S PICKS area, where guests can experience touch-ups with products from all featured brands, with some even available for retail purchase. It’s a melting pot of creativity, especially for male attendees exploring men’s makeup and skincare—illustrating that beauty knows no gender.

Further, the “Hiro Fortune” booth became a sought-after spot where visitors sought inspiration through “fortune slips” based on Odagiri's words. These moments of reflection led many to connect with message readings on social media, creating a ripple of uplifting sentiments throughout the venue.

Discovering the Soul of Osaka

During their candid talk, Odagiri and Sada reflected on their personal connections to Osaka. “Coming here means indulging in delicious ‘okonomiyaki’ and ‘takoyaki’—it’s a rule,” Odagiri said, bringing laughter from the audience. They reminisced about the warm, energetic vibes that Osaka brings, enhancing the intimate feel of the event.

A Message of Beauty and Energy

Addressing the audience about the purpose behind this event, Odagiri stated, “The energy of beauty should resonate with the evolution of style in Japan. As we look back at the strong fashion and beauty era of the 1980s, it’s clear that today we need to reclaim that passionate spirit.” Sada echoed these sentiments underscoring the importance of embracing individuality and beauty from within.

Conclusion: More than Just Beauty

As the event progresses toward its conclusion on November 16th, it continues to become a celebration of creativity, connection, and empowerment. With various content and unique experiences awaiting participants, Energetic Monster 2.0 is not just a showcase but a movement. Odagiri’s final words resonate profoundly, emphasizing that “beauty emerges not just from appearance but the essence of one's heart.” With this deeply impactful message, the event creates a ripple effect that’s sure to inspire many.

For those interested in experiencing this remarkable journey into beauty and self-expression, visit the official website here.