#Press Conference Pack #Partizan #Synchronicity Tokyo

Launch of the 'Press Conference Pack'

A new innovative service, the 'Press Conference Pack,' will begin on February 2nd, 2026, developed through a collaboration between Partizan and Synchronicity Tokyo. This unique offering is designed to facilitate press conferences specifically for small-scale projects, creating an accessible platform for companies looking to amplify their voices without the standard financial and temporal burdens associated with traditional press events.

Addressing the Background

The initiation of the 'Press Conference Pack' is grounded in a pressing social need. Many companies focused on developing 'good products’ or innovative services often find themselves silenced due to the traditional industry norm, which stipulates that a press conference should cost around 3 million yen and take over one month to prepare. This archaic bias in the media landscape has made it challenging for innovative startups, small enterprises, or even internal projects within larger corporations to share their news effectively. The extensive costs and preparations have stifled many groundbreaking announcements, leading to a significant loss of information diversity in society.

Unveiling the Solution

The 'Press Conference Pack' aims to address these challenges not by slashing prices indiscriminately, but through a strategic reduction of unnecessary complexities. By leveraging 30 years of expertise, the service has been designed to focus solely on what the media need: a succinct copy and a compelling image, while stripping away the noise that often surrounds conventional press releases.

Through a streamlined process, clients can carry out a short, structured preliminary consultation, with minimal administrative overhead, enabling them to devote their energies towards crafting effective messaging. The implementation timeline is optimized to be as quick as 10 business days, dramatically speeding up what traditionally could take weeks.

Additionally, the package eliminates uncertainties in budget management by decoupling specific media invitation costs, placing the responsibility within the client’s own PR department. This way, they can simply rely on Partizan and Synchronicity Tokyo to provide a flawless stage, allowing for a cost-efficient arrangement without superfluous expenses.

Service Details

The 'Press Conference Pack,' priced around 800,000 yen excluding tax (total budget approximately 1,000,000 yen excluding tax with venue costs), includes the following:

• - Five professional staff members: comprising a production director, stage director, assistant director, sound operator, and MC.
• - Creation of operational scripts and material management documents.
• - Design and assembly of a portable backdrop panel.
• - Photographic documentation of the event.
• - Liability insurance coverage for personnel and property.
• - Careful selection of cost-effective venues within Tokyo.

It’s essential to note that while this package provides the essential elements of staging and direction, it does not encompass media invitations, press release distribution, or reception staffing, which can be arranged separately or managed with existing company resources.

Profiles of the Supervisors

Yoshiyuki Yamazaki

Yoshiyuki is the CEO of Partizan, specializing as a communication strategy producer and copywriter. After significant stints at Sunny Side Up, where he developed branding strategies for corporations and famous athletes, he established Partizan, a group dedicated to transforming communication into effective messaging. He has played pivotal roles in public opinion formation during the baseball league reorganization crisis, publishing works such as