ActBlue Acquires Hey Victor for Democratic Campaigns
In a significant development for political campaign resources, ActBlue, the foremost Democratic fundraising platform in the U.S., has recently acquired Hey Victor, a well-regarded website development platform tailored for Democratic candidates. This strategic move, announced on January 21, 2026, underlines ActBlue's commitment to making campaign tools more accessible and effective, particularly for down-ballot races.
Bridging the Digital Divide
The integration of Hey Victor into ActBlue’s offerings is intended to democratize the web development process for campaigns, especially those with limited budgets. Traditionally, high-quality digital infrastructures were reserved for larger campaigns due to the costs involved. However, Hey Victor will now operate under the name 'Hey Victor by ActBlue,' offering its services for just $40 a month.
ActBlue's CEO, Regina Wallace-Jones, highlighted the importance of this acquisition, stating, "With Hey Victor now part of the ActBlue family, we're making it easier than ever for Democratic campaigns to hit the ground running and focus on what matters most—connecting with voters and winning." This sentiment encapsulates the core mission behind the acquisition: to lower barriers for candidates at every level of the electoral process, allowing them to allocate more time to voter engagement rather than navigating technical challenges.
Features of Hey Victor by ActBlue
To ensure continuity for existing customers, Hey Victor will maintain its current platform during the backend integration. This ensures that current users will experience no service interruption. The unified system is set to provide advanced tools that will facilitate seamless connections between campaign websites and ActBlue's fundraising capabilities, as well as tools from partners like NGP VAN, Action Network, and Mailchimp.
"Hey Victor was built on the firm belief that down-ballot campaigns deserve the same high-quality digital infrastructure as the biggest races in the country," noted Giovanna Salucci, Co-Founder of Hey Victor. This philosophy aligns perfectly with ActBlue’s mission to strengthen grassroots political movements.
Supporting Democratic Candidates
Hey Victor by ActBlue is positioned as an invaluable resource for both new and existing candidates wishing to amplify their digital presence. With a proven track record of supporting over 40,000 campaigns and facilitating more than $18 billion in grassroots contributions since its launch in 2004, ActBlue is known for its robust platform that prioritizes user-friendly design and data security. This acquisition further enhances its toolbox for Democratic campaigns.
The founders of Hey Victor, Patricia Nelson and Giovanna Salucci, expressed their excitement about the merger, stating they are eager to join ActBlue in scaling their shared vision of empowering Democratic leaders at all levels. They believe the combination of their technological capabilities with ActBlue's resources can significantly impact the political landscape, fostering a new generation of leaders who can effectively harness technology in their campaigns.
Conclusion
In closing, the acquisition of Hey Victor by ActBlue is a vital step in the ongoing evolution of political campaigning, especially for Democratic candidates grappling with the challenges of modern elections. By simplifying the process of building campaign websites and integrating vital fundraising tools, ActBlue continues to empower candidates—big and small—to create meaningful connections with voters. The future of political campaigning looks promising for those willing to engage with these new tools, driving grassroots movements and enhancing democratic participation across the country.
For more information about Hey Victor by ActBlue, potential users are encouraged to visit
actblue.com/heyvictor.