LO SECCO Prosecco Expands its Reach with New Website and U.S. Distribution

LO SECCO Prosecco Expands Its Market Reach

LO SECCO Prosecco DOC Brut Nature, a unique zero-sugar sparkling wine hailing from Italy's renowned Veneto region, has recently made headlines by launching a user-friendly website while also announcing its expanded distribution across key markets in the United States.

As of January 19, 2026, LO SECCO is now available in eight states: Connecticut, Minnesota, New Jersey, and several others, all while providing direct shipping options nationwide through its website. This initiative aims to elevate consumer engagement, making it easier for wine enthusiasts to learn about various products and order them directly.

According to Greg Zannella, Vice President of Sales at Northeastern Beverage, partnering with LO SECCO signifies their commitment to offering distinctive, high-quality brands. He emphasized that LO SECCO meets the increasing consumer demand for healthier options without compromising on quality. This sentiment is echoed by Tony Thornton from Shorepoint Distributing, who stated, "This segment of our business is gaining strong momentum, and we believe LO SECCO Prosecco is positioned to become a category leader in a very short time."

The founder of LO SECCO, Monika Elling, expressed her excitement about the opportunities these partnerships create, especially as consumers increasingly look for beverages that align with modern lifestyle choices. With its zero sugar, vegan, and naturally low carbohydrate profile, LO SECCO Prosecco directly targets health-conscious drinkers who still want to enjoy premium wine without the guilt.

The recent push for a more responsive and informative online experience comes as no surprise. As the demands of modern consumers evolve, LO SECCO has stepped up by enhancing its digital presence. The new website serves not only as a shopping portal but also as a hub for information on the brand's offerings, including background stories, recipes, and pairing ideas that are poised to enrich the consumer’s journey.

Elling noted, "We’re proud to partner with distributors who understand that wellness and responsible wine consumption are not opposing ideas. Together, we aim to foster informed consumer choices and responsible growth."

The unique selling proposition of LO SECCO is its approach to flavor and quality. The wine is crafted to offer a refreshing and crisp experience, promising the same enjoyment as traditional Prosecco but without the added sugars. This makes it an attractive choice for those engaging with low-carb diets or those influenced by recent dietary trends, such as the ketogenic model.

In the rapidly growing market of health-centric beverages, LO SECCO Prosecco aims to differentiate itself by providing a luxurious drinking experience while maintaining a commitment to health and wellness. With the newly enhanced website and the expansive retail footprint, LO SECCO is set to align with the preferences of today’s increasingly savvy consumers—those who wish to indulge in wine that complements their lifestyle choices.

For more details about LO SECCO Prosecco and to make a purchase directly, interested consumers can visit www.loseccoprosecco.com. This online platform is expected to further boost consumer accessibility and enjoyment of this innovative sparkling wine, making it an exciting option for health-conscious drinkers and wine lovers alike.