Dreame Robotic Vacuums Unveils Groundbreaking Technology with High-Profile Commercial on NBC

Dreame Robotic Vacuums Takes Center Stage

February 9, 2026, marked a pivotal moment for Dreame Robotic Vacuums as they launched their most notable global marketing initiative yet—a multi-million dollar TV commercial aired during the much-anticipated Game Day on NBC. This strategic advertising endeavor underscores Dreame's commitment to making advanced robotic vacuum technology accessible to households across North America and the globe.

This nationwide campaign perfectly aligns with the innovative ethos that drives the Dreame brand, as it seeks to revolutionize home cleaning through cutting-edge technology. Much like top athletes who continually strive for improvement on the field, Dreame's technology represents a break from traditional boundaries, pushing for enhanced performance and efficiency.

The centerpiece of their advertisement is the X60 Max Ultra Complete, which is acclaimed as the thinnest robotic vacuum on the market, measuring just 7.95 cm tall. This compact device is equipped with AI-Enhanced OmniSight™ navigation along with an impressive 35,000Pa suction power that ensures a meticulous cleaning experience, even in challenging areas. Its dual flex arms and heated mopping system mean that not only does it effectively tackle stubborn dirt, but it also excels at cleaning edges and corners that many vacuums often miss.

Prior to this commercial launch, Dreame made waves at CES 2026, collecting ten prestigious awards for the X60 Ultra, solidifying its position as the exhibition’s highlight. The recognition and interest sparked considerable investment, especially from Silicon Valley, further promoting Dreame's rapid expansion and technological advancement.

A week before the commercial's debut, Dreame hosted an event titled The Age of Dreame Intelligence in Stanford, California, a renowned hub of innovation. Here, the company announced a remarkable achievement: gaining top market shares in 30 countries by 2025, which emphasized its growing global influence.

Dreame has quickly established itself as a leader in the robotic vacuum market, particularly in countries like Poland, Germany, and Switzerland, each boasting a market share of over 40%. The company’s expansion trajectory remains steep, targeting regions including North America, Asia-Pacific, the Middle East, and South America. Currently, Dreame operates in more than 120 countries, with over 6,500 retail outlets worldwide, reflecting its rapidly growing customer base.

Dreame’s strategic approach combines innovation with practicality, ensuring consumers benefit from a sophisticated yet easy-to-use cleaning solution. By viewing the company’s marketing initiatives—especially the high-profile Game Day commercial—it is clear that Dreame is determined to revolutionize home cleaning and solidify its standing in the robotics market. The fusion of technology and design embodied by the X60 Max Ultra Complete not only enhances everyday cleaning tasks but also aligns with a broader trend towards automation in modern households.

As Dreame continues its journey, the message is clear – it is not just about making cleaning easier but about creating a smarter, more efficient future for households around the world.