#USA #Subaru #Camden #S&P Global #Dealer Loyalty

Subaru Achieves Remarkable Recognition for Dealer Loyalty

Subaru of America, Inc. (SOA) proudly announced that it has received the prestigious designation of the Highest Overall Loyalty to Dealer for the 2025 award year, as recognized by S&P Global Mobility. This accolade, marking the second consecutive year of receiving this honor, is part of the 30th annual SP Global Mobility Loyalty Awards program.

The significance of this achievement highlights Subaru's continued success in nurturing robust relationships between its customers and the extensive network of distributors across the nation. Jeff Walters, the President and Chief Operating Officer of SOA, emphasized that loyalty is something that derives from trust and commitment. He remarked, “This award is a reflection of the work that our retailers put into building customer confidence in our vehicles and the ownership experience nationwide.”

This recognition serves as a splendid acknowledgment of the dedication that Subaru dealerships show toward ensuring customer satisfaction throughout every phase of the car-buying journey. Walters noted that the data gathered over the past two years showcases the effectiveness of Subaru’s commitment to delivering outstanding experiences that foster customer loyalty.

S&P Global Mobility has a structured way of defining customer loyalty. It denotes loyalty as a household that, after owning a new vehicle, chooses once again to purchase or lease another new vehicle of the same make, model, or manufacturer. The awards this year were derived from a thorough analysis of new vehicle registrations during the 2025 award period. Through the year, S&P Global Mobility observes loyalty trends and collaborates with various automotive stakeholders to support owner loyalty and conquest efforts by conducting comprehensive research and analysis.

The strong performance of Subaru in this arena underlines its effective approach in catering to the changing preferences and behaviors of consumers in the automotive market. With ongoing innovations and customer-centric strategies, Subaru is not just selling vehicles but is rather fostering a community of loyal customers who appreciate the values of trust and quality.

Subaru’s goals extend beyond mere sales, aiming to create lasting relationships that enhance customer experiences. Their mission, encapsulated in the concept of the Subaru Love Promise®, emphasizes love and respect towards everyone, including support for communities nationwide. Over the past two decades, Subaru and its foundation have made charitable contributions exceeding $340 million, showcasing their commitment to making a positive impact in society.

In addition, Subaru vehicles are manufactured in zero-landfill plants, reinforcing their dedication to sustainability. One such plant is Subaru of Indiana Automotive, Inc., recognized as a backyard wildlife habitat by the National Wildlife Federation, illustrating Subaru's commitment to environmental stewardship.

As Subaru continues to uphold high standards of quality and customer service, their recognition by S&P Global Mobility stands as a testament to the brand's enduring values and successful business strategies. The company remains steadfast in its objective to be recognized as more than just an automotive entity, but a contributor to the betterment of communities and the environment.

For more detailed insights into the SP Global Mobility 2025 Loyalty Awards, individuals interested can visit their official site. This achievement not only marks a milestone for Subaru but reinforces the significance of loyalty in the automotive industry. Subaru looks forward to building upon this achievement and continuing to serve its customers with excellence and integrity.