Tenro-In Bookstore Love
2025-06-18 09:33:41

Transforming Lives: Tenro-In Bookstore's Unique Approach to Love and Marriage

Transforming Lives at Tenro-In Bookstore



In an innovative and heartwarming venture, Tenro-In Bookstore, famously dubbed the "bookstore that changes lives," has recently opened the "BOOKLove Marriage Agency". Located in the bustling hub of Shibuya at Miyashita Park, the bookstore has also been hosting a popular monthly reading group aimed specifically at those seeking love, with participation averaging over 80 attendees each month. This unique concept not only promotes a love for reading but also fosters meaningful relationships among its visitors.

The BOOKLove Reading Group



Every fourth Sunday, the BOOKLove reading group invites approximately 45 men and women, who come dressed to impress, to engage in a night of reading and romance. With a glass in one hand and a book in the other, participants present themselves through the lens of literature, sharing stories about protagonists they relate to. The event has become a notable success, attracting literary lovers searching for companionship, and it’s no surprise that it takes place simultaneously across four locations: Shibuya, Nagoya, Kyoto, and Fukuoka. Over the past two years, more than 1,920 participants have joined the reading group, leading to numerous engagements and even marriage announcements among attendees!

The Opening of BOOKLove Marriage Agency



With the successful impact of the monthly reading sessions, Tenro-In Bookstore has now launched the "BOOKLove Marriage Agency" in collaboration with IBJ, aiming to offer personalized marriage counseling services. Just a month after its opening, over 40 individuals attended free consultations, and 15 clients signed formal contracts ahead of the agency's full operation set for July. The attraction lies in the idea that participants can confidently say they met their partners at a bookstore, sharing an innate love for books from the very start.

AI and Marketing in Relationships



Leading this new venture is Takashi Miura, the founder of Tenro-In Bookstore and an established marketing expert. He has adapted marketing techniques to enhance the likelihood of successful marriages, believing that by incorporating these principles, the marriage odds for participants will significantly improve. On his official note, he shares insights into marrying the science of marketing with romance through unique content.

Through advanced AI technologies and marketing strategies, Tenro-In is pioneering an approach that customizes a marriage strategy for each person based on their preferences and backgrounds. This commitment to blending cutting-edge technology with a deep understanding of romantic relationships sets the bookstore apart in the marriage consultancy field.

Customized Romantic Guides



Utilizing its resources as a publisher, Tenro-In Bookstore crafts personalized "Ultimate Marriage Strategy" books for each participant, drawing on its innovative "AI Hyper Press" technology that claims to create a book in under three months. This personalized manual serves as an invaluable tool for participants navigating the often tumultuous waters of love and marriage. Moreover, a promotion offers this service for free to those opting for the "Absolute Marriage Plan," which has already attested to the potential for serious commitments and engagements.

The "Absolute Marriage Plan"



Among various packages, 14 out of the first 15 participants selected the exclusive "Absolute Marriage Plan," showcasing their aspirations for lasting love. This plan offers a striking guarantee: for those who do not find love within two years, up to 100% of their fees can be refunded. This bold policy signifies Tenro-In's dedication to its clients' success in marriage, ensuring they remain committed to their goal of finding love.

The Vision Behind It All



So, why did Tenro-In Bookstore decide to embark on this marriage consultancy journey? Miura succinctly articulates, "Since our first store opened in 2013, we have evolved into a bookstore that aims to change lives. Marriage, being one of life's significant milestones, is a logical extension of our vision."

He furthers explains that marriage serves merely as the starting point; with advancing technologies and aspirations for longer lifespans, the need for companionship will grow exponentially. As Miura envisions, a bookstore providing opportunities for marriage will allow clients to foster happiness that can last a century. Not stopping at relationship-building, Tenro-In is also venturing into wellness initiatives, aiming to synergize AI with healthcare to promote healthy, fulfilling lives.

Tenro-In Bookstore stands as a testament to innovation and creativity in the marriage and love consultancy sector. Having weathered difficult times during the pandemic, they are now bouncing back stronger, eager to redefine the future of love, literature, and meaningful connections.


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Topics People & Culture)

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