Huawei Cloud Unveils Global Partner Sales Policy for 2026: Aiming for Collective Success in the Era of AI

Huawei Cloud's Vision for 2026



Huawei Cloud held the unveiling of its global partner sales policy on January 22, 2026, in Singapore under the theme “Shared Intelligence, Shared Success.” Charles Yang, Senior Vice President of Huawei and director of Global Marketing and Sales Service for Huawei Cloud, presented the company's strategic vision for collaboration in the realm of artificial intelligence (AI). The approach emphasizes enhancing trust, increasing profitability, simplifying partnerships, and fostering growth among its partners, aiming to establish a healthy, thriving, and self-sustaining partner ecosystem.

Strengthening Trust and Profitability



During the announcement, Yang highlighted the myriad opportunities and challenges that the intelligent era brings to Huawei Cloud and its partners. The company is committed to systematic innovations and strives to deliver unparalleled AI computational capabilities through its industry-leading super node, CloudMatrix. Along with pioneering Pangu models tailored for critical industry scenarios, the Huawei Cloud's MaaS platform supports a diverse array of models and applications. Coupled with comprehensive data management and security protocols, such initiatives foster a thriving ecosystem and expedite partner growth.

One of the key components of the 2026 policy is to enhance partner confidence by clearly defining business boundaries and market strategies, thus ensuring no competition arises in profitability areas. This framework is set to remain consistent for an additional three years.

To elevate partner profitability, Huawei Cloud introduces five enhancements to its policy—offering competitive discounts and incentives, fostering collaboration on projects to secure more contracts, and leveraging the brand to attract new customers and expand market presence.

Streamlining Partnership Engagement



Huawei Cloud intends to streamline partnerships by adhering to specific collaboration directives and combat corruption. The partner center will be upgraded into a seamless unified working platform that enhances efficiency and facilitates teamwork.

Moreover, the company will extend comprehensive support for partner growth, including tiered engagement and tangible incentives. Yang remarked, “Cloud and AI are a thirty-year marathon that is just beginning.” He added that the right partners are as crucial as one’s destination and that true partnerships revolve around long-term collaborators rather than short-term gains. Huawei Cloud is committed to standing alongside its partners for a mutually sustainable and prosperous future.

A Healthy Ecosystem for Sustainable Growth



Li Shi, President of Huawei Cloud Computing Global Sales, reflected on the past year, showcasing the mutual advancements achieved between Huawei Cloud and its partners. In 2025, the volume of partner transactions for Huawei Cloud surged by over 50%. The number of partners continues to expand, and collaborations are deepening, with more than 40 global distributors currently working alongside over 50 key cloud solution providers outside of China. The ecosystem now comprises over 4,000 global partners and hundreds of thousands of paying customers.

As a partner ecosystem dedicated to continually enhancing trust, profitability, simplicity, and growth, Huawei Cloud has established a new customer account classification and clearly defined the authorities of Huawei and its partners. The company maintains the stability of this ecosystem while championing partner success through a triple-pronged approach centered on incentives, advantages, and regulatory guidelines. This commitment to supporting partners is exemplified in their fully updated incentive framework for 2026.

This new framework consists of four pillars of support designed to facilitate comprehensive growth for partners. These pillars include amplifying partners’ voices within Huawei Cloud's global media framework, assisting partners in enhancing their brand image through over 50 global communication standards, improving partner benefits with increased market development funds, and inviting partners to partake in Huawei Cloud’s global marketing initiatives.

Huawei Cloud plans to assist its partners with a tailored support system that ranges from strategic insights to sales protocols, crafted for various roles. The company will also facilitate information exchange concerning industry trends, digital transformation, and AI strategy for executive level partners to align their visions. Key teams will benefit from workshops on business operations, industry insights, and growth strategies, while business development professionals, sales representatives, and client success managers will receive hands-on training, including sales drills and technical workshops to broaden their expertise.

Dale Chen, Director of Huawei Cloud’s APAC Sales Partner Development, elaborated on how Huawei Cloud is the fastest-growing major public cloud provider in the region and a preferred partner for enterprise digital transformation. Over the last five years, Huawei Cloud’s annual growth in the Asia-Pacific region has exceeded 40%, with more than half of its revenues generated through partners. In APAC, Huawei Cloud serves an extensive clientele comprising more than 50 financial institutions, 200 governmental and enterprise entities, and 500 internet and cloud customers, with local teams operating across 10 countries.

In the Asia-Pacific region, Huawei Cloud and its partners are focused on transitioning critical financial systems to the cloud, aiding operators in AI transformation, and integrating 5G to devise sector-specific solutions for businesses (XtoB) while enhancing operational efficiency and public services based on AI for governmental and internet customers. A token AI service is currently operational in Hong Kong, featuring a range of immediately ready-to-use open-source models.

Aligned with its platform + ecosystem strategy, Huawei collaborates with partners in APAC to create new value across industrial sectors. During the conference, partners from Thailand (Vonosis), Singapore (Wormwood), Argentina (Movistar), and Turkey (Logosoft) shared their experiences exploring global markets and growing together.

Topics Business Technology)

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