#Japan #community support #Hamon #Nishikatsura

Hamon Opens Local Office in Nishikatsura Town

In a significant move to enhance community business development, Hamon Co., Ltd., headquartered in Minato, Tokyo, has officially inaugurated a local office in Nishikatsura Town, Yamanashi Prefecture. Unlike typical satellite offices, this facility will host Hamon team members who will be embedded within the local community. Their aim is to provide continuous support to municipal operations and local businesses, thereby creating a sustainable business ecosystem.

The Community-Based Business Model

Hamon has been committed to assisting both enterprises and municipalities through integrated marketing support across various sectors, including e-commerce, information dissemination, and business design. However, they have recognized a critical structural issue: short-term, sporadic assistance from external sources often fails to leave behind essential knowledge and frameworks that would empower local communities. This results in recurring challenges as communities lack the means to build on past experiences.

In recent years, Nishikatsura Town has faced numerous challenges, such as a shortage of skilled personnel and specialized knowledge. Many local governments and businesses often find themselves relying on external contractors for operations, including those related to hometown tax initiatives. This reliance hinders the accumulation of local expertise and leads to difficulties in sustaining ongoing projects.

Acknowledging these challenges, Hamon concluded that a support system that requires their team to be present and actively involved in community affairs is essential. This led to the establishment of their new office in Nishikatsura.

The Role of the Nishikatsura Office

The Nishikatsura office will serve as a collaborative hub where Hamon team members will continuously engage with local government employees and business owners. Their primary areas of support include:

• - E-commerce support tailored for municipal operations and hometown tax initiatives.
• - Collaboration with local businesses to design return gifts and enhance information dissemination strategies.
• - Business and project design that considers local resources and industrial structures.
• - Planning and execution of collaborative projects connecting local businesses with external enterprises.
• - Long-term training and relationship-building initiatives to foster community engagement.

Rather than offering just advisory services or operational outsourcing, the goal is to remain embedded within the community, enabling knowledge transfer and the establishment of a self-sustaining framework.

Establishing a Long-Term Commitment

The Nishikatsura office is not merely a business location; it represents Hamon's commitment to a long-term relationship with the community. A consistent presence enables the team to build trustful relationships with local officials and entrepreneurs, allowing for quick recognition of small issues or changes, which ensures practical support beyond theoretical planning.

By maintaining an office, Hamon can accumulate the contextual and historical insight that might otherwise be missed during isolated project engagements, thus informing future initiatives and business designs. This presence serves as a gateway for Hamon to develop a deeper understanding of the region and lays the foundation for ongoing value creation.

Future Endeavors

Hamon's initiative in Nishikatsura is just the beginning. The goal is to expand this model to other municipalities and local businesses across Yamanashi Prefecture. By adapting to the specific industrial structures and challenges of each community, Hamon intends to cultivate a circulatory system of knowledge and human resources throughout the region.

The initiative aims to foster comprehensive growth through collaborative projects that uplift local businesses while supporting municipal operations such as hometown tax programs.

This commitment to long-term community embeddedness, starting in Nishikatsura, underscores a revolutionary approach to local support models in Yamanashi Prefecture. Hamon’s CEO, Yuta Ogasawara, expressed enthusiasm for this new chapter, emphasizing the importance of local presence and mutual understanding for uncovering local potential and challenges.

Hamon’s dedication to fostering relationships and initiating sustainable projects is a vision for the future of collaborative engagement between local government and businesses.

For more information regarding the new office or Hamon’s services, visit their official website.