Fuku's Makeover CM
2025-12-24 19:39:24

Suzuki Fuku's Transformation in New Mitsui Outlet Park Web CM Revealed

Suzuki Fuku's Dazzling Transformation in New Web Commercial



Mitsui Real Estate Commercial Management Co., based in Chuo-ku, Tokyo, is gearing up for its much-anticipated biannual event, the Mitsui Outlet Park 'SUPER OUTLET SALE', featuring significant discounts and exciting promotional activities. To promote this major sale, renowned actor Suzuki Fuku stars in the new Web commercial titled SUPER OUTLET SALE: Fuku's Transformation Edition, set to be released on December 25, 2025.

In this fresh campaign, Fuku addresses the challenge of being consistently referred to as “Fuku-kun” and showcases his desire to evolve into “Fuku-san.” The narrative unfolds at Mitsui Outlet Park, where he encounters various styles and ultimately undergoes a fashionable transformation into a more sophisticated version of himself. His stylish evolution is a key highlight that audiences won't want to miss.

To enhance the campaign, a unique simulation game will be available for a limited time, allowing fans to virtually date Suzuki Fuku. This interactive experience will further immerse visitors in the world of the commercial, enabling them to engage with Fuku's character in casual conversations that reveal his new grown-up persona.

Exclusive Game Experience



To participate in this special dating simulation game, visitors need to scan posters at Mitsui Outlet Park's facilities. Players will step into scenarios where they interact with Suzuki Fuku, helping him transition from the playful “Fuku-kun” to the mature “Fuku-san.” Every successful completion of the three-part story leads to a potential special ending that players will surely find exciting. This game is available from December 26, 2025, to January 18, 2026, across 14 distinct locations of Mitsui Outlet Park.

Web Commercial Highlights



Web Commercial Overview:
  • - Title: Mitsui Outlet Park 'SUPER OUTLET SALE' Fuku's Transformation Edition
  • - Featured Actor: Suzuki Fuku
  • - Launch Date: December 25, 2025
  • - Watch on YouTube: Link to the CM

In an interview, Fuku shared insights on what to expect from the commercial. He noted that the transformation scene stands out as a highlight, showing a striking contrast between his pre- and post-makeover looks while shopping at the Mitsui Outlet Park. He also recounted memorable moments from the shoot, particularly riding on a portable shrine, an experience he found both thrilling and enjoyable.

Fuku also reflected on his style, mentioning a shift to more casual attire over the past year. He expressed his growing interest in fashion, experimenting with different styles and textures that push traditional boundaries.

When asked about his aspirations for the upcoming year, Fuku emphasized his commitment to consistency in his pursuits, from fitness regimes like weight training to dedicating more time to cooking and diligent study as he wraps up his academic career.

Engaging Campaigns



In line with the commercial release, Mitsui Outlet Park will host additional initiatives on their official social media platforms. Starting December 25, 2025, followers can participate in a sweepstakes to win a unique illustrated bag featuring Fuku's artistry. Moreover, fans can try their luck with a Fuku fortune that adds a fun twist to the end of the year.

Final Note



Fuku also shared a festive message, encouraging everyone to embrace the holiday season with a visit to Mitsui Outlet Park. With the allure of substantial discounts and fun activities, there’s no better time to join the celebration. Don’t miss out on this entertaining and thrilling transformation journey of Suzuki Fuku amidst the festive vibes of the great sale event! Keep an eye on the Mitsui Outlet Park activities and participate for a chance to win some amazing prizes.


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Topics Consumer Products & Retail)

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