#Japan #Tokyo #Business Automation #Free Inc. #Immediato

Free Inc. Implements Immediato and Immediato Box

In a significant move towards improving operational efficiency, Free Inc. has officially introduced the effective meeting automation tools, Immediato and its companion, Immediato Box. Based in Shinagawa, Tokyo, Free Inc. aims to tackle the challenges stemming from its previous scheduling tool, which had become misaligned with their expanding business needs. This transition marks an important step in streamlining their operations and reducing costs.

Background of the Implementation

Initially, Free Inc. employed a scheduling tool from another company, which served well for a time. However, as their business scaled, they faced increasing operational costs and inefficiencies that the previous tool could no longer handle. During their product comparison process, Free's team discovered Immediato. Its features, such as a flowchart function linked to forms and its flexibility to integrate with external ETL tools and ease of account management, greatly appealed to them, leading to the decision to implement the system.

Similarly, the Immediato Box was integrated after the company recognized limitations in their marketing activities. Previously, they had relied on MA tool activity tracking alone, which was insufficient for enhancing the quality of Marketing Qualified Leads (MQL). The reasonable implementation costs and the potential to utilize customer behavioral data drove Free Inc. to adopt Immediato Box as well.

Impact of the Implementation

The introduction of these innovative tools has significantly transformed Free Inc.’s operational landscape.

Flexible Meeting Allocation and Cost Reduction

With the new system, Free Inc. can allocate meetings based on customer attributes more effectively, eliminating previous troubles with scheduling. Feedback from staff indicates that the improved process has indeed led to a decrease in operational costs.

Enhanced Productivity in IS Operations

Immediato has facilitated better signal detection of prospective leads by monitoring metrics such as document viewing time and pages accessed. This capability allows Free’s team to identify highly interested customers, leading to more accurate approaches and improved outcomes.

Improved Customer Experience

In their white paper initiatives, the integration of Immediato allowed Free Inc. to streamline customer actions, reducing the need for three separate interactions down to just one. This refined browsing experience has directly contributed to more opportunities for securing meetings.

Testimonial from Free Inc.

Sugano from the marketing department and Manda from the business infrastructure department of Central Marketing praised the improved flexibility in meeting allocation and the enhanced accuracy in assessing customer engagement. They noted, “IS activity efficiency has greatly improved. By leveraging the data from document views, we can now accurately identify hot leads, which has subsequently enhanced the quality of our approach.” They expressed intentions to further expand the application of these tools to generate even more results across various departments in the future.

Company Information

Free Inc., located in Ohsaki, Shinagawa, is renowned for developing and providing cloud-based accounting, human resources, and sales management software for small businesses. This initiative with Immediato is just one of many steps the company is taking to support its clients better and drive forward in an ever-evolving market.

For more information, visit their corporate website: Free Inc. Corporate Site.

On the other hand, Immediato, based in Shibuya, Tokyo, is on a mission to create more meaningful business connections. Their tools are designed to facilitate essential meetings that drive business growth. Through creativity and technology, they strive to construct a world where meaningful connections flourish without hassle. For more details, visit Immediato.