#Japan #Tokyo #Spider Labs #SNS #Ad Quality

Webinar on Silent Brand Erosion

Date & Time: February 12, 2026, from 11:00 AM to 12:00 PM (JST)
Format: Online
Cost: Free (Registration required)
Hosted by: Spider Labs, in collaboration with Effectual

In modern marketing, brands face various risks, with the phenomenon known as “silent erosion” becoming increasingly concerning. Spider Labs, based in Tokyo, has announced a free online webinar titled "Is No Criticism = Safety? How to Prevent Silent Erosion?" scheduled for February 12, 2026, to address this very issue.

Understanding Silent Erosion

Recent studies reveal that 92% of consumers hold negative impressions of brands when exposed to inappropriate ads, yet they often do not voice their concerns. This indicates a lurking danger for brands: even without overt criticism or backlash, public perception may quietly decline. Such silent erosion can significantly reduce a company's market value over time. The webinar aims to explore this hidden risk by presenting data-driven insights into how poor ad quality and harmful contexts can lead to diminishing brand reputation.

What to Expect from the Webinar

This informative session will feature insights from two prominent companies, Spider Labs and Effectual, focusing on cross-disciplinary perspectives on advertising, social media, and brand risks. Participants will gain vital knowledge regarding the factors that contribute to silent erosion and practical strategies to mitigate these risks effectively.

Key topics include:

• - The underlying structures of ad placements that can trigger silent erosion.
• - Mechanisms through which misaligned ad contexts lead to reputation damage.
• - Characteristics of “ad quality anomalies” hidden from traditional performance metrics like CTR (Click-Through Rate) and CVR (Conversion Rate).
• - Insights on how ad fraud serves as not just a financial drain but poses serious brand risk.
• - Effective strategies to visualize and mitigate emerging threats before they escalate.

Who Should Attend?

This webinar is ideal for professionals in marketing, advertising, public relations, and brand management.

• - Those already implementing social media crisis management strategies but are unaware of advertising risks.
• - Executives wanting a strategic view of brand safety.
• - Individuals in regulated industries such as finance, pharmaceuticals, or healthcare, particularly those with substantial advertising budgets.

About Spider Labs

Founded in April 2011, Spider Labs offers cutting-edge marketing security tools, notably the "Spider AF" platform, aimed at protecting brands from risks associated with ad fraud, resale issues, and misinformation affecting brand integrity.

To register for the webinar, please visit: Spider Labs Webinar Registration

Conclusion

The landscape of marketing is ever-evolving, and brands must remain vigilant against risks that may not be immediately visible. Join us on February 12 for valuable insights into how to safeguard your brand against silent erosion. Ignite proactive change and enhance your marketing strategies today!