Douglas Elliman Expands Luxury Real Estate Presence to France and Monaco
Douglas Elliman Realty, a leading name in the U.S. luxury real estate market, has made a significant move into international waters by announcing its expansion into France and Monaco. This strategic decision follows a marked increase in American interest and demand for luxury properties in these picturesque regions. With a plan to establish 14 offices and employ over 25 agents across the southern areas of France, Elliman aims to create a robust presence in one of Europe's most sought-after luxury markets.
During the annual sales gathering, ENDEAVOR, held in Las Vegas, the announcement showcased not only Douglas Elliman's ambitious growth plans but also highlighted the recently formed alliance with established European real estate leaders Philippe Curutchet, Fredrik Lilloe, and Edward de Mallet Morgan. Together, they will facilitate American clients looking to invest in luxury properties situated in the alluring landscapes of Bordeaux, the French Riviera, Monaco, and St. Barths, with aspirations to expand further into Paris and the vital ski destinations of the French Alps.
The luxury property market in France is thriving, especially on the French Riviera, where properties priced at over $5.85 million accounted for a striking 30% of all transactions, resulting in a staggering $10.5 billion in sales for 2024. The appeal of French culture, cuisine, and lifestyle has drawn an increasing number of Americans, further driving the demand for high-end real estate in the region.
Philippe Curutchet, leading this initiative, is no stranger to the luxury market; he founded the holding company Globality in 2009, focusing on high-end property operations throughout France. His vision has been pivotal in creating a strong presence across multiple prestigious locations, including Bordeaux and the Alpine resorts, aiming to merge market insight with a commitment to excellent client service. Curutchet's efforts will prove essential in establishing Douglas Elliman's reputation on European soil.
Fredrik Lilloe, another key figure in this alliance, brings his extensive experience of over 25 years specializing in the French Riviera's luxury real estate market. Under his helm, his team has achieved over $2 billion in transactions and set records with some of the most sought-after properties along the Côte d'Azur. He has established himself as a credible source in the industry, frequently featured in notable publications such as The New York Times and Financial Times.
Edward de Mallet Morgan rounds out this dynamic trio, possessing over 20 years of experience in negotiations on behalf of ultra-high-net-worth clients worldwide. His expertise spans multiple countries and he has worked extensively with prestigious clients, including royalty and industry leaders, giving him profound insight into the ultra-prime real estate market.
These strategic partnerships not only enhance the luxury offerings from Douglas Elliman but also allow their existing client base access to exclusive properties in one of the world's most luxurious markets. Notable sales recently include the Manoir de Pigranel in Mougins for $45 million and Villa Aquila in Cannes for $42 million. Potential listings such as the Château Louis XIII in Cannes and a waterfront estate in Èze-sur-Mer illustrate the caliber of properties accessible through this new alliance.
The expansion signifies a critical evolution of Douglas Elliman's business model, addressing a growing trend among clients who view their real estate portfolios as global ventures. Clients can now engage in seamless international transactions while benefiting from the local market expertise and personal touch that Douglas Elliman is known for. This innovative approach, which emphasizes the recruitment of dedicated real estate professionals rather than traditional franchise methods, allows the firm to provide an unparalleled level of service aligned with its values.
The company’s entry into regions such as France and Monaco marks the first stage of its international direction, with further announcements regarding additional markets like Paris and the French Alps to follow soon. Douglas Elliman is set to redefine luxury real estate experience in these sought-after areas, catering to the desires of both American buyers seeking properties abroad and European clients interested in the U.S. luxury market.
During the annual sales gathering, ENDEAVOR, held in Las Vegas, the announcement showcased not only Douglas Elliman's ambitious growth plans but also highlighted the recently formed alliance with established European real estate leaders Philippe Curutchet, Fredrik Lilloe, and Edward de Mallet Morgan. Together, they will facilitate American clients looking to invest in luxury properties situated in the alluring landscapes of Bordeaux, the French Riviera, Monaco, and St. Barths, with aspirations to expand further into Paris and the vital ski destinations of the French Alps.
The luxury property market in France is thriving, especially on the French Riviera, where properties priced at over $5.85 million accounted for a striking 30% of all transactions, resulting in a staggering $10.5 billion in sales for 2024. The appeal of French culture, cuisine, and lifestyle has drawn an increasing number of Americans, further driving the demand for high-end real estate in the region.
Philippe Curutchet, leading this initiative, is no stranger to the luxury market; he founded the holding company Globality in 2009, focusing on high-end property operations throughout France. His vision has been pivotal in creating a strong presence across multiple prestigious locations, including Bordeaux and the Alpine resorts, aiming to merge market insight with a commitment to excellent client service. Curutchet's efforts will prove essential in establishing Douglas Elliman's reputation on European soil.
Fredrik Lilloe, another key figure in this alliance, brings his extensive experience of over 25 years specializing in the French Riviera's luxury real estate market. Under his helm, his team has achieved over $2 billion in transactions and set records with some of the most sought-after properties along the Côte d'Azur. He has established himself as a credible source in the industry, frequently featured in notable publications such as The New York Times and Financial Times.
Edward de Mallet Morgan rounds out this dynamic trio, possessing over 20 years of experience in negotiations on behalf of ultra-high-net-worth clients worldwide. His expertise spans multiple countries and he has worked extensively with prestigious clients, including royalty and industry leaders, giving him profound insight into the ultra-prime real estate market.
These strategic partnerships not only enhance the luxury offerings from Douglas Elliman but also allow their existing client base access to exclusive properties in one of the world's most luxurious markets. Notable sales recently include the Manoir de Pigranel in Mougins for $45 million and Villa Aquila in Cannes for $42 million. Potential listings such as the Château Louis XIII in Cannes and a waterfront estate in Èze-sur-Mer illustrate the caliber of properties accessible through this new alliance.
The expansion signifies a critical evolution of Douglas Elliman's business model, addressing a growing trend among clients who view their real estate portfolios as global ventures. Clients can now engage in seamless international transactions while benefiting from the local market expertise and personal touch that Douglas Elliman is known for. This innovative approach, which emphasizes the recruitment of dedicated real estate professionals rather than traditional franchise methods, allows the firm to provide an unparalleled level of service aligned with its values.
The company’s entry into regions such as France and Monaco marks the first stage of its international direction, with further announcements regarding additional markets like Paris and the French Alps to follow soon. Douglas Elliman is set to redefine luxury real estate experience in these sought-after areas, catering to the desires of both American buyers seeking properties abroad and European clients interested in the U.S. luxury market.
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