Exciting Launch of Pepsi National Battle of the Bands in South Florida for MLK Weekend 2026

Pepsi National Battle of the Bands Expands to The Palm Beaches

The Pepsi National Battle of the Bands (NBOTB), a celebrated showcase of Historically Black Colleges and Universities (HBCU) marching bands, is set to expand its reach to The Palm Beaches from January 16 to 18, 2026. This inaugural event will coincide with Martin Luther King Jr. Weekend and will take place at the Florida Atlantic University Stadium in Boca Raton.

Executive Producer Derek Webber expressed enthusiasm about introducing this new event, calling it a vital addition to the existing lineup of NBOTB events. The Palm Beaches will provide a fresh stage to highlight the vibrancy and energy of HBCU culture, building upon the success of the flagship event held annually in Houston, Texas.

The significance of the Palm Beaches as a host for this event cannot be overstated. Helming a new venture in South Florida presents an unparalleled opportunity to celebrate the intersection of music, culture, and legacy in a dynamic coastal setting. Webber states that this expansion is not merely a replication of the existing event but a powerful enhancement that aims to reach new audiences.

Emanuel Perry, the Executive Director of the Palm Beach County Tourist Development Council, shared his excitement, noting that this welcoming event underscores the area's cultural offerings. Palm Beach County is recognized for its diverse lifestyle and amenities, making it a fitting location for an event that celebrates the ideals of community and tradition through music. Hosting the NBOTB during the significant MLK weekend emphasizes the legacy of equality and embraces the ideals Dr. King championed.

This upcoming show is expected to attract thousands of HBCU alumni, families, and community members, promising a high-energy weekend filled with cultural pride and celebration. George Linley, Executive Director of the Palm Beach County Sports Commission, highlighted the event’s potential to have a profound impact, both socially and economically, in South Florida through the lens of culture, music, and competition. It will not only be an entertainment gathering but also a family-friendly occasion designed for the local community.

Amidst the excitement, the participation of Bethune-Cookman University’s Marching Wildcats has already been confirmed, and the complete list of participating bands and performers will be announced in Fall 2025 at a live media event. This forward momentum will also coincide with the launch of ticket sales and travel packages, providing more options for spectators eager to experience this new chapter in HBCU culture.

The National Battle of the Bands was established to shine a light on the exceptional talent of HBCU marching bands while raising critical scholarship funds for the schools they represent. To date, the initiative has raised a commendable $2.1 million aimed at supporting the educational journeys of aspiring musicians and future leaders associated with these institutions.

As the community awaits more information, interested individuals can stay informed by visiting the official website at www.nationalbattleofthebands.com. They can also follow along on social media platforms such as Facebook, Instagram, YouTube, and TikTok to keep up with the latest updates regarding this exciting new event.