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Akamai Technologies Unveils Its New Partner Program

In a significant move aimed at enhancing collaboration and support for its partners, Akamai Technologies has launched the Akamai Partner Connect. This new global partner program is designed to consolidate all existing partner structures into a single framework that supports a wide variety of engagement models, from resellers to service providers and referral partners.

As Akamai, a leader in cloud computing and cybersecurity, continues to evolve in a rapidly changing market, the Partner Connect initiative addresses critical feedback from its partners. According to Paul Joseph, Executive Vice President of Global Sales and Services, partners expressed a desire for more streamlined operations, clearer incentives, and the ability to adapt to local market conditions.

The Core Features of Akamai Partner Connect

1. Unified Program Structure: The new framework integrates several go-to-market approaches into a cohesive program that reduces complexity and enhances partner engagement across different regions.

2. Localized Tiering: Recognizing that market maturity varies globally, Akamai has introduced a tiered system that rewards partners based on performance in their specific regions. This localized approach enables a more tailored support experience.

3. Strategic Incentives: The program provides rewards aligned with key strategic solution areas, ensuring partners are motivated to drive customer outcomes and contribute to mutual growth.

4. Comprehensive Support and Training: Akamai commits to offering robust enablement resources, including integrated training and technical support tools that empower partners to thrive within the Akamai ecosystem.

Expanding Opportunities for Cloud-Focused Partners

The Akamai Partner Connect program also opens up more avenues for cloud-centric partners. Existing partners in cloud services will continue to benefit from dedicated agreements, while resellers will enjoy volume-based discounts. Furthermore, the program now invites independent software vendors (ISVs) into the fold, enhancing Akamai’s partner landscape as the company redefines its cloud strategy.

Feedback from Akamai’s Partners

The industry response to the Akamai Partner Connect has been overwhelmingly positive. River He, Product Director at Wangsu in China, highlighted that the program introduces valuable content that streamlines service delivery. Meanwhile, Agustin Chivilo, Global Operations Director of Apukay in Peru, underscored the flexibility of the program and its alignment with how partners operate in Latin America, facilitating quicker customer service resolutions through initiatives like 'Ask an Expert'.

David Bismuth, CEO of NESS.Cloud in Israel, emphasized how the 'Ask an Expert' feature enhances customer service by providing direct access to Akamai's specialists. This efficient communication channel has not only improved service resolution times but has also fortified client relationships.

Commitment to Security and Innovation

The new program is also a reinforcement of Akamai's commitment to providing innovative security solutions. Thomas Tschersich, CEO of Telekom Security, noted that the Akamai Partner Connect aligns perfectly with their joint vision of delivering top-notch security to customers.

According to Michele Bondi, Director of Cybersecurity at ICOS in Italy, the program addresses the evolving needs of the IT channel by simplifying and providing flexible service offerings. This flexibility is something that resellers are keen to see as they search for attractive partnership opportunities.

Conclusion

With its launch slated for Q3 2025, the Akamai Partner Connect program is set to revolutionize how partners interact with Akamai. By providing clear engagement pathways and strategic incentives, Akamai seeks to foster growth and collaboration within its partner community. This initiative not only enhances the capabilities of Akamai's partners but is poised to improve the overall customer experience significantly. For those looking to adapt in an increasingly competitive landscape, the Akamai Partner Connect program represents a promising future.

For more information on the Akamai Partner Connect program, visit Akamai's official blog.