Embrace a New You with Diane Lotus's Latest 1DAY Series
In an exciting development for hair care enthusiasts, Diane Lotus, a brand under Nature Lab based in Shibuya, Tokyo, has announced the early release of their new 1DAY series, set to be available from August 15, 2025. The series includes products designed for effortless one-day transformations, ideal for anyone wanting to express themselves through diverse hairstyles. The full nationwide release is slated for October 1, 2025.
A Brand for All
Founded in 2025, Diane Lotus embodies the philosophy that true self-expression is about discovering new facets of oneself, rather than being confined to a single definition. This new line aims to cater to those who wish to easily switch up their hairstyles in alignment with their mood or clothing.
The first offering,
1DAY Straight Hair Milk, promises to provide sleek, smooth hair throughout the day. It is particularly beneficial for those dealing with dry, frizzy, or unruly hair, ensuring a polished look while maintaining a soft texture. The second product,
1DAY Wet Style Gel Oil, provides a modern 'wet hair' look without hardening the hair. It accentuates natural waves and curls, allowing for a sophisticated, salon-finished style.
Multi-Use Fragrance Oil
Adding to the line, the
Fragrance Oil is a versatile product that doubles as a hair perfume. It comes in two luxurious scents:
Citrus & Lightwood for moments requiring calmness and relaxation, and
Sweet Lychee for those seeking sweetness and positivity. This natural oil can be used for hair, body, or even as part of daily moisturizing routines. Diane Lotus encourages users to embrace their emotions and style freely with these new products.
Product Breakdown
- - 1DAY Straight Hair Milk (100mL / ¥1,540): Combats dryness and frizz, providing nourishment and shine for straight hair. Achieve a silky texture that lasts all day when used with heat tools like dryers or straighteners.
- - 1DAY Wet Style Gel Oil (100mL / ¥1,650): Easily create trendy wet styles with a gel that holds without solidity. Enhance your natural waves for an effortless look with professional appeal.
- - Fragrance Oil (80mL / ¥1,760): Offers an evolving aromatic experience that captures different moods throughout the day.
Inspired by Nature
The name 'Lotus' reflects the beauty of the flower that blooms even in muddy waters, symbolizing resilience and the celebration of individual beauty. The brand was born from a desire to empower women navigating their path to personal strength and beauty. The soft, milky designs on their packaging, contrasted by striking lotus graphics, serve as a visual representation of this commitment.
A Sensational Combination
The innovative synergy between organic ingredients, such as argan oil and beauty keratin, ensures that Diane Lotus continues to deliver high-quality hair care.
Conclusion
Join Diane Lotus as they redefine hair care with the 1DAY series that combines style, fragrance, and versatility. With products designed to uplift, transform, and celebrate individual beauty, it’s time to welcome the new season with a fresh look and scent. Whether you wish to flaunt straight hair or embrace your natural curls, Diane Lotus has a solution for every mood!
For those eager to explore, early access begins on August 15 through select retailers like Loft and Amazon, with a complete launch across the country on October 1, 2025.
For more details, visit
Diane Lotus Official.