No Company and Panasonic's Participation at the Hiring Ultra Camp
On October 16th, 2025, No Company will take part in the Hiring Ultra Camp in Kyoto, a significant conference for human resources professionals. As a GOLD sponsor, No Company will collaborate with the Panasonic Group to explore innovative recruitment strategies under the theme of "Recruitment Reform". This event, hosted by OneCareer, brings together industry leaders to discuss new methodologies for attracting talent in a rapidly evolving job market.
The Shift in Recruitment Strategies
In today's changing landscape of employment, characterized by an aging population and varied values among job seekers, companies are increasingly challenged to communicate effectively with their desired candidates. Their focus has shifted from merely seeking qualified candidates to identifying those who fit best with their organizational culture and values. The session will highlight Panasonic's practical experiences in building recruitment strategies based on this evolving perspective, with a special focus on balancing style with the underlying values and behavioral norms that should guide hiring decisions.
During this session, industry experts will delve into how to build a focused pool of candidates who are genuinely interested, rather than just accumulating a large number of applications. Key elements of the discussion will include data-driven insights and strategic communication approaches that resonate with potential candidates’ values and experiences.
Session Details
- - Date: October 16, 2025
- - Time: 4:30 PM to 5:00 PM
- - Venue: Stage B, Miyakomesse, 9-1, Okazaki Naritakujicho, Sakyo Ward, Kyoto City, Japan
Featured Speakers
1.
Takuya Sasaki
Leader of Recruitment Branding and Public Relations Unit, Panasonic Group
Sasaki joined Panasonic as a new graduate in 2017 and has since transitioned from product planning to recruitment branding and public relations. He is now responsible for developing and executing group-wide recruitment branding strategies.
2.
Atsushi Ibata
Leader of Career Education, Candidate Pool Formation, and Internship Unit, Panasonic Group
Ibata brings experience from JR West and Recruit, focusing on internship programming and initiatives designed to cultivate a strong candidate pipeline for new graduate recruitment.
3.
Makoto Akiyama
President, No Company
Akiyama founded No Company after a successful career at Hakuhodo Group, leading endeavors aimed at enhancing job-seeking experiences for candidates through insightful recruitment communications. He has helped over 100 companies fine-tune their hiring processes and published a book titled "New Standards for Hiring" in June 2025.
About the Hiring Ultra Camp
The Hiring Ultra Camp is a groundbreaking event that aims to redefine traditional recruitment paradigms. It combines insights from various sectors and companies to inspire fresh approaches to hiring amid challenges like declining birth rates and shifting workforce dynamics. With a goal to spark new ideas, the event invites recruitment professionals, HR leaders, and career strategists to engage in discussions about innovative hiring methodologies.
- - Event Date: October 16, 2025
- - Time: 10:00 AM to 8:00 PM (After-party follows the sessions)
- - Venue: Miyakomesse, Kyoto City
- - Target Participants: Approximately 1,000 recruitment personnel, business leaders, and CHROs
- - Hosted By: OneCareer
- - Participation Fee: Free
For registration and more information, please visit
OneCareer's official site.
No Company’s Vision for Recruitment
No Company is recognized as a leading entity in recruitment marketing, operating under the mission of fostering style matches between job seekers and employers. By delivering vital insights into workplace values and organizational culture to potential candidates, they aim to facilitate connections that transcend mere qualifications. Through various services designed to assist companies in their hiring efforts, No Company continues to be at the forefront of updating recruitment practices within a diversifying job market.