Subaru Unveils the 2026 Impreza with Enhanced Features and Pricing

Subaru Unveils the 2026 Impreza with Enhanced Features and Pricing



Subaru of America has recently announced the official pricing and details for the highly anticipated 2026 Subaru Impreza hatchback. This latest model, which is part of the sixth generation of the Impreza lineup, showcases not only advanced styling but also enhanced safety features while maintaining Subaru's reputation for performance and precision.

Beginning at a competitive $26,595 MSRP, the 2026 Impreza is designed as a 5-door hatchback, emphasizing its sporty character and versatility. One of the standout features of this new model is the Subaru Symmetrical All-Wheel Drive, which comes standard for all trim levels, ensuring optimal performance and stability in various driving conditions.

Engine and Performance



The 2026 Subaru Impreza is available in two trims: Sport and RS. The Sport variant is equipped with a powerful 2.0-liter, direct-injection SUBARU BOXER® engine, delivering 152 horsepower and 145 lb-ft of torque. Meanwhile, the RS trim receives a substantial upgrade with a new 2.5-liter BOXER® engine that boasts an impressive 180 horsepower and 178 lb-ft of torque. This upgrade enhances torque availability for better responsiveness, especially at lower RPMs. Each trim includes a Lineartronic® Continuously Variable Transmission (CVT), providing smooth and efficient performance for drivers.

Safety and Technology



Subaru continues to prioritize safety with the inclusion of the award-winning EyeSight® Driver Assist Technology as standard across all models. Notably, the 2026 Impreza introduces a new Emergency Lane Keep Assist feature, which works in conjunction with Blind-Spot Detection and Rear Cross-Traffic Alert. This feature aids in steering control to help prevent potential collisions when merging at higher speeds.

The interior is also packed with modern technology, featuring a standard Subaru 11.6-inch Multimedia Plus system that supports wireless Apple CarPlay® and Android Auto™. The system offers a seamless connectivity experience with six speakers and an available SiriusXM® subscription, ensuring that entertainment is never compromised.

Design Features



For 2026, Subaru introduces the vibrant Citron Yellow Pearl as a new premium paint option, enhancing the sporty aesthetic of the Impreza. The updated exterior includes exclusive 18-inch alloy wheels and black rear badging, giving the vehicle a sleek and modern look. Inside, the premium black sport cloth upholstery with red stitching offers a touch of sophistication, alongside features such as dual-zone automatic climate control and illuminated USB charging ports.

The model also includes a practical 60/40 split folding rear seat that enhances cargo versatility. Subaru's commitment to functionality is evident with features like crossbar mounting points, enabling users to customize their hatchback for varying lifestyle needs.

Pricing and Availability



The 2026 Subaru Impreza is set to hit retailers this fall, and consumers can look forward to its impressive array of features at a competitive price point. The Impreza Sport starts at $26,595, while the sportier Impreza RS trim, starting at $29,495, adds even more advanced features such as premium interior accents and additional safety technologies.

In conclusion, the 2026 Subaru Impreza stands out with its combination of performance, safety, and modern technology, marking a significant step forward for Subaru. As the automotive landscape continues to evolve, Subaru remains committed to providing vehicles that not only perform well but also prioritize driver and passenger safety.

Stay tuned for more updates as the 2026 Impreza prepares to arrive at dealerships and capture the hearts of automotive enthusiasts everywhere.

Topics Auto & Transportation)

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