#Japan #Tokyo #Roblox #Tamagotchi #transcosmos

Transcosmos Launches 'Find Tamagotchi' on Roblox

On November 6, 2025, transcosmos proudly introduced 'Find Tamagotchi' on Roblox, the leading interactive platform worldwide. This launch is a significant step in expanding the Tamagotchi franchise, coinciding with Bandai's upcoming series, 'Tamagotchi Paradise – Jade Forest,' set to debut shortly after on November 22, 2025.

A New Era for Tamagotchi

The exciting new title, 'Find Tamagotchi,' aims to broaden engagement with the Tamagotchi IP by integrating learning into its gaming mechanics. Players will embark on a quest to discover various Tamagotchi characters while exploring gameplay features that stimulate both curiosity and a deeper understanding of the beloved brand.

Developed by transcosmos in collaboration with Roblabo, a recognized Roblox development studio, 'Find Tamagotchi' is part of a broader strategy to connect the physical and digital worlds through engaging experiences. Previously, transcosmos launched several successful projects on Roblox, collectively attracting over 23 million global visits, showcasing the popularity of Tamagotchi among diverse audiences.

Enhancing User Engagement through OtoO Initiatives

Transcosmos is focusing on creating opportunities for players to connect with Tamagotchi in various ways, championing the concept known as OtoO (Online to Offline). This approach links digital experiences with real-world products, fostering a holistic engagement strategy.

The renewed 'Tamagotchi Party,' which will also hit Roblox on November 22, 2025, will include new features like 'My House' that enhance user engagement by allowing for longer-term interactions with characters. This update aims to create a more immersive experience that keeps players returning to the game.

Expanding the Tamagotchi Universe

Transcosmos has ambitious plans to continue expanding the Tamagotchi universe on Roblox. The company has lined up multiple themed projects to appeal to various interests within the Roblox community. This includes engaging games like 'Tokyo Claw Machine' and community-centered initiatives like 'FIND THE HALLOWEEN SHIBUYA.'

The success of these projects demonstrates transcosmos's commitment to innovative and engaging gaming experiences. By making 'Find Tamagotchi' and the upcoming 'Tamagotchi Party' representative of their overarching themes of learning and exploration, they invite players to engage in unique ways with the Tamagotchi brand.

A Statement of Learning and Play

According to Ms. Chisato Aoyagi from Bandai, the launch of 'Find Tamagotchi' signifies a vital step in intertwining educational elements within the gaming experience. She emphasizes the importance of reaching fans of all ages in both digital and physical realms. Similarly, Jin Mitsuda from transcosmos highlighted their strategy to continuously adapt and innovate to cater to the varied tastes of Roblox users globally.

Future Endeavors

With a powerful blend of nostalgia and innovation, transcosmos aims to ensure the Tamagotchi franchise remains relevant and engaging for new generations of fans. They will continue to push forward with the launch of more titles on Roblox, ensuring that both learning and play are at the forefront of the Tamagotchi experience. This encompasses both retaining existing fans and attracting new ones in an ever-evolving digital landscape.

As transcosmos embarks on this journey, it is clear that the future of Tamagotchi is bright, ensuring that the beloved digital pets will continue to charm and educate players around the globe for years to come.