TOGETHXR Achieves Record $6 Million Revenue as Women's Sports Gain Popularity

TOGETHXR Sets Record with $6 Million in Revenue

The groundbreaking media and commerce company, TOGETHXR, has made headlines with its announcement of an outstanding $6 million revenue in 2024, showcasing its commitment to women's sports. Co-founded by Jessica Robertson alongside top athletes like Alex Morgan, Sue Bird, Simone Manuel, and Chloe Kim, TOGETHXR has transformed the landscape of women's sports media and merchandise through its popular product line under the slogan, "Everyone Watches Women's Sports" (EWWS).

This impressive revenue figure nearly doubles the company's mid-year totals reported in June 2024, reflecting the growing public interest and demand for women's sports-related apparel and media coverage. The brand offers a range of products, including shirts, hoodies, and tote bags, all designed to empower and celebrate female athletes.

Beyond product sales, the impact of TOGETHXR can be seen in its widespread recognition, with various public figures, including athletes like Steph Curry and Serena Williams and celebrities such as Aubrey Plaza and Jason Sudeikis, proudly wearing its apparel. Even high-level politicians like former President Joe Biden have incorporated TOGETHXR's mantra into their public addresses, showcasing the widespread acceptance and ethos of the brand.

Jessica Robertson, Co-Founder and Chief Content Officer of TOGETHXR, expressed pride in the success of the EWWS line, which has become a rallying cry for a united community around women's sports. She emphasized that TOGETHXR sits at the crossroads of culture, lifestyle, and sports—addressing the long-standing desire for authentic women's sports narratives, increased media representation, and vibrant storytelling.

In terms of media engagement, TOGETHXR has established itself as a rapidly growing force within its sector. With a focus on compelling narratives, the brand produces diverse content aimed at elevating women's sports stories across various platforms. Its in-house production studio has been responsible for developing both scripted and unscripted premium content. This includes docuseries and documentaries available on popular streaming services such as Amazon Prime Video and FuboTV.

TOGETHXR's reach extends to more than 3.5 million followers across its social media platforms, marking a significant 17% year-on-year increase from 2023. Of note, the brand commands a staggering 2.25 million followers on TikTok—making it the most followed women's sports media outlet on the platform. The engagement metrics have also shown an incredible rise, with follower comments increasing by 42.7%, particularly peaking in July and August 2024, highlighted as TOGETHXR's most successful months for content performance.

Token partnerships with several high-profile brands such as Aflac, TJ Maxx, and Nike illustrate TOGETHXR's commitment to amplifying women's sports further. A notable collaboration with Nike in December 2024 led to a special player-exclusive edition of the G.T. Hustle 3 footwear, celebrating pivotal moments in women's collegiate basketball.

As an official partner of both the Women's National Basketball Association (WNBA) and National Women's Soccer League (NWSL), TOGETHXR is dedicated to enhancing visibility and support for female athletes. Collaborating with multiple professional teams across these leagues, TOGETHXR aspires to bring the stories of women athletes to a wider audience, further solidifying their place in the sports narrative.

TOGETHXR stands out not only as a brand but as a movement in women's sports, reinforcing the notion that every viewer has a stake in uplifting female athletes and their stories. With a future that appears as bright as its recent trajectory, TOGETHXR continues to challenge the norms and inspire many to engage and invest in women’s sporting excellence.