Obongzip Expands to Shin-Okubo: A Taste of Korea in Tokyo

On December 8, 2025, Obongzip, a renowned Korean home-cooked meal chain, will celebrate the grand opening of its third restaurant in Shin-Okubo, Tokyo. Managed by Harmonia Lab Co., Ltd., led by CEO Masatoshi Shiina, this new establishment follows the success of its branches in Kanda and Kasai.

The Strength and Reputation of Obongzip

Obongzip translates to “Five Blessings,” symbolizing long life, prosperity, health, virtue, and peace. This name encapsulates the essence of the restaurant, which offers authentic Korean dishes with deep cultural roots. With over 300 locations across South Korea, Obongzip’s expansive network and popularity underscore its reputation for extraordinary taste and reliability.

The restaurant has garnered several prestigious awards, including the Korean Franchise Award Grand Prize for three consecutive years and holding the top spot in the Korean Consumer Satisfaction Index for two years. These accolades highlight Obongzip's steadfast position in the competitive dining scene, making its entrance into Tokyo's Korean Town a significant event.

Features of Shin-Okubo Obongzip

Shin-Okubo is known as the heart of Korean cuisine trends in Tokyo, drawing crowds eager to explore vibrant new tastes. Obongzip aims to introduce a unique dining culture here, leveraging its proven success and well-loved signature dishes.

Signature Menu: Obong Special

A must-try offering is the Obong Special, a delightful feast featuring grilled octopus, boiled pork (Bossam), and spicy mixed noodles (Makguksu). This hearty meal is so popular that one in two visitors orders it. Combining tender pork with kimchi and octopus creates a tantalizing experience perfect for sharing with friends and family during lively gatherings.

A Warm Space to Call Home

At the new Shin-Okubo location, guests can expect a comforting atmosphere reminiscent of visiting a Korean home. Obongzip aspires to be a “heartwarming refuge” where diners can feel satisfied in both body and spirit, even amidst the bustling city around them.

Restaurant Details

Name

Obongzip Shin-Okubo Branch

Grand Opening Date

December 8, 2025

Address

2-26-43F, Okubo, Shinjuku, Tokyo, 169-0072
5-minute walk from Shin-Okubo Station

Opening Hours

11:00 AM – 11:00 PM (Last order 10:00 PM for food, 10:30 PM for drinks)

Days Off

None

Seating Capacity

56 seats

Average Budget

Lunch: Approx. 2,400 JPY / Dinner: Approx. 4,400 JPY

Website

Obongzip Official Site

Instagram

@obongzip_shinokubo (Obongzip Shin-Okubo Branch)

With its delicious offerings and inviting ambiance, Obongzip aims to bring a piece of Korea to Tokyo's culinary landscape, providing locals and visitors alike an opportunity to experience a taste of home.