Brightly and Feeding America Collaborate on Innovative Carbon Credits Initiative for Food Rescue Efforts
In a significant step towards combating food waste and climate change, Brightly, a dedicated food waste and climate solutions enterprise, recently declared the first issuance of carbon credits under Verra's VM0046 Methodology for its innovative food rescue initiative. This pioneering project is aimed at forging a new revenue stream for nonprofit organizations focused on rescuing edible food, ultimately helping alleviate food insecurity across the United States.
The initiative is developed in partnership with Feeding America and various independent food rescue organizations. The carbon credits (Verified Carbon Units or VCUs) recognize the crucial role of businesses and nonprofits in redirecting food that would otherwise contribute to landfill emissions. By integrating this new carbon market strategy, Brightly seeks to address two pressing issues: the alarming amount of food waste — responsible for an estimated 8-10% of global greenhouse gas emissions — and the deepening problem of food insecurity, where millions lack access to sufficient nutrition.
Brightly's CEO, Andy Levitt, expressed pride in this milestone, emphasizing that this marks the transformation of grassroots food rescue efforts into a quantifiable climate impact. "This issuance highlights our commitment that fighting climate change and hunger must go hand in hand," he said. The credits will provide participating food rescue organizations the financial means to enhance their operations — covering costs for trucks, drivers, refrigeration, and more, thereby increasing their capacity to recover and distribute food items.
Over a span of three years, Brightly and its partners established the necessary data infrastructure to measure the climate impact resulting from food recovery. This was followed by independent validation and verification by SCS Global Services, ensuring that the methodology was rigorously upheld. Ultimately, a total of 15.3 billion pounds of food were rescued during the assessment period from March 2020 to December 2023, leading to the creation of 721,649 Verified Carbon Units, each representing one metric ton of avoided greenhouse gas emissions.
Food banks involved in this initiative are keen to highlight that food rescue offers benefits beyond merely feeding the hungry. Eric Cooper, president and CEO of the San Antonio Food Bank, remarked that this approach better demonstrates the full impacts of food donations and creates a more enticing opportunity for financial supporters to understand their contributions in relation to environmental conservation.
Understanding the wider implications of food waste management is paramount, especially when nearly 48 million Americans, including over 14 million children, grapple with food insecurity. By harnessing the power of carbon credits, Brightly aims to turn this challenge into an opportunity. Additionally, participating companies can now engage in measurable climate action while generating funds for food rescue efforts in their operational areas across the United States.
Brightly collaborates with 198 food banks and 28 independent nonprofits across all 50 states, showcasing a robust network capable of rescuing and distributing over 5 billion pounds of surplus food annually. Such an extensive reach underscores the potential of this new initiative to drive meaningful change and create a scalable, reproducible model for food rescue and sustainability.
As a fascinating intersection of environmental impact and social good, Brightly's carbon credit program exemplifies how innovation can redefine traditional models, proving immensely beneficial not only for those in need but also for the planet. To learn more about participating in this groundbreaking endeavor, interested companies can visit Brightly’s dedicated platform at brightly.earth.