#Japan #Nagoya #Women Fashion #Innerwear #Halek

Halek's New Chapter in Nagoya

After successfully serving over 65,000 customers in its previous location at Meitetsu Department Store, the beloved retail destination "Halek Omise" is moving to a new home at Nagoya Sakae Mitsukoshi on March 18. Known for its original products designed specifically for women over 50, Halek aims to provide an enhanced shopping experience that allows customers to see, touch, and try products firsthand.

Founded in 2012 by Takao Miyazawa, Halek has become the leading publication in Japan aimed at women in their 50s and older. The magazine not only provides insightful content on health, beauty, and lifestyle, but also features a catalog that showcases various products available for purchase. The store at Mitsukoshi will focus on offering original fashion items, cosmetics, innerwear, and more, catering specifically to the unique needs of its consumers.

What Makes Halek Unique?

The merchandise at Halek's stores is meticulously crafted to reflect the voices and preferences of the "Halek generation." The store offers a range of items that address common concerns of women as they age:

Fashion

Women often express concerns about their changing body shapes and how typical clothing sizes no longer fit. Halek is committed to providing fashion that not only fits but also flatters. Regular size measurements ensure that clothes are tailored to women's evolving body shapes, while stylish bags and accessories complete the offerings.

Innerwear

Understanding the physical changes that come with age, such as reduced skin moisture and muscle deterioration, Halek's innerwear line provides comfort and reduces skin stress. These products are specifically designed for women over 50, ensuring they feel good every day.

Cosmetics

The age-defying cosmetic line prioritizes hydration and natural ingredients, aiming to address common concerns of mature skin. Halek's original cosmetics are designed to fit seamlessly into the lifestyles of women over 50, ensuring ease of use and effectiveness.

Footwear

Emphasizing the importance of mobility in the "100-year life" era, Halek has collaborated with physiotherapists to create shoes that are not only comfortable but also promote proper walking. These shoes come in stylish designs and are available for personalized fitting, ensuring that each customer finds their perfect match.

Grand Opening Celebration

To celebrate the opening of the new store, the first 100 customers will receive a free gift of "Hōju Tea" (60g), a popular health tea made with 18 different Japanese and Chinese herbal ingredients. This tea is caffeine-free and can be enjoyed by people of all ages.

Recommended Products

Some of the standout items available at the new Nagoya Sakae Mitsukoshi store include:

• - ZU-BON by Halek – Stylish pants designed for women, priced between 7,990 and 8,990 yen, combine stretchability with a flattering fit.
• - Halek Health Support Underwear – Priced at 2,981 yen, these shorts support pelvic muscle health without discomfort.
• - Halek Medicinal Skin Veil – A popular skincare product at 2,970 yen, known for its natural finish and skin benefits.

Conclusion

As Halek shifts to a new location in Nagoya Sakae Mitsukoshi, it continues its mission to empower women over 50. With a blend of online shopping ease and the tactile experience of a physical store, Halek aims to create a memorable shopping atmosphere. This new chapter promises to enrich the lives of its clientele while continuing to adapt to their evolving needs.

For more information, visit Halek's official site.