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Mazda Achieves Record-Breaking Sales in January 2025

Mazda North American Operations (MNAO) has kicked off 2025 on a high note, reporting its best January sales figures ever. The company announced that it sold a total of 33,681 vehicles this January, reflecting a substantial increase of 11.2% compared to the same month last year. This boost in sales is attributed to both a higher number of sales days and strong consumer demand for several Mazda models.

With 25 selling days in January, the daily selling rate (DSR) showed similar growth at 11.2%, a promising indicator for the automotive market as a whole. Mazda's commitment to quality and customer satisfaction seems to resonate well with consumers, and it's clear that the brand is appealing to a wide range of car buyers.

Among the notable highlights of January sales are the Certified Pre-Owned (CPO) vehicles, which amounted to 5,931 units, marking a year-over-year increase of 4.0%. This is an impressive feat considering the competitive nature of the pre-owned vehicle market. The strength of the CPO segment is particularly vital as it establishes customer trust and brand loyalty, often leading to new car purchases.

Particularly impressive was the performance of the CX-90, a recently launched model that sold 5,345 units, making it Mazda’s top-selling vehicle for the month. The CX-30 and CX-50 models also performed remarkably well, with sales figures of 6,657 and 6,335 respectively, securing their positions as strong contenders in the compact SUV segment.

In Canada, Mazda Canada Inc. reported 4,742 vehicles sold in January, representing a growth of 6.0% from the previous year. Meanwhile, in Mexico, Mazda Motor de Mexico (MMdM) showed even stronger growth, selling 7,832 vehicles, which is a remarkable 24% increase compared to January 2024. This international performance showcases Mazda's robust market presence across North America.

Founded in Hiroshima, Japan, Mazda has a long history of innovative design and craftsmanship, continually focusing on enriching the lives of its customers through its vehicles. Understanding that making the driving experience enjoyable is key to their mission, Mazda places humans at the heart of its operations and product developments.

Headquartered in Irvine, California, MNAO manages the sales, marketing, parts, and customer support for Mazda vehicles in the United States, Canada, Mexico, and Colombia through a combined network of approximately 795 dealerships. The company's operations in Canada, Mexico, and Colombia are handled by their respective subsidiaries, ensuring localized support and services.

Janurary 2025 sales figures provide a glimpse into the strength of Yamaha's strategic direction, product lineup, and market confidence. Consumers seem increasingly inclined towards Mazda's technologically advanced and user-friendly vehicles, reinforcing the company's reputation as a leader in the automotive market.

As Chinhes, Mazda continues to thrive and innovate, it remains to be seen how they will navigate the upcoming months in this dynamic automotive landscape. For more information about Mazda vehicles and details on their offerings, customers can visit the Mazda media center and follow @MazdaUSA across various social media platforms for the latest updates.

In conclusion, the initial sales results for Mazda in 2025 are nothing short of remarkable, offering a solid foundation for the rest of the year. Even as challenges persist in the global automotive landscape, Mazda's focus on customer experience and vehicle quality is proving to be a winning combination. The way forward looks exciting!