#China #Shanghai #HONGQI #Auto Shanghai #Shared-Value Mobility

HONGQI's Ambitious Showcase at Auto Shanghai 2025

The vibrant atmosphere of Auto Shanghai 2025 witnessed HONGQI's grand presentation of its future vision, highlighting its commitment to pioneering a new era of mobility through the establishment of the "Shared-Value Mobility Union." This initiative aims to blend luxury, sustainability, and intelligence into a cohesive automobile ecosystem.

Strategic Vision and Technological Integration

HONGQI's approach is underpinned by three core technological platforms: the fully electric "Tiangong," the hybrid "Honghu," and the intelligent "Jiuzhang." Each of these platforms contributes uniquely to HONGQI's brand DNA—emphasizing safety, intelligence, environmental awareness, health, and culinary excellence. The company aims not just to meet the needs of its owners but to shape a vibrant ecosystem of mutual benefits where innovation leads to shared prosperity.

Highlighting the event, HONGQI unveiled two new models based on the Tiangong electric platform: the sleek EH5 sedan and the robust EHS5 SUV. Both vehicles are tailored for a younger, dynamic demographic, featuring compact forms that promise an enjoyable driving experience in both urban and suburban environments. The design eliminates the need for traditional grille embellishments, presenting a modern EV front, while retaining the iconic red HONGQI stripe, ensuring easy recognition globally. These models are enhanced by DeepSeek-LLM technology, offering an interactive and intelligent user experience.

Innovation and Collaboration

Further underlining its innovative spirit, HONGQI introduced its inaugural luxury SUV. This move demonstrates the brand's commitment to diversifying its automotive solutions. At the same time, HONGQI launched the "Off-Road Ecosystem Co-Creation Plan," inviting tuning companies, designers, and off-road enthusiasts worldwide to collaborate on creating a new ecosystem that embraces adventure and exploration standards.

Adding to the excitement, the GUOYA model from its Golden Sunflower sub-brand was showcased. This flagship model stands out for its exquisite craftsmanship combined with advanced technology, exemplifying HONGQI's transition from "Oriental Luxury" to "World's New Luxury." It highlights superior performance wrapped in refined luxury, marking a significant milestone in the brand's journey.

Global Expansion and Future Outlook

Since its international expansion began in 2020, HONGQI has established a presence across 43 countries, doubling overseas sales for four consecutive years with an impressive annual growth rate of 151%. Such achievements are a testament to HONGQI's unwavering dedication to its traditional values of harmony in creation, technological inclusivity, and community engagement, alongside promoting local industrial growth.

Looking ahead, HONGQI has ambitious plans to develop five major base clusters in Southeast Asia, Europe, and Latin America, aiming to boost its production capacity overseas to over 200,000 units by 2030 and create more than 20,000 jobs globally. Just as Shanghai is a beacon of openness and innovation influencing global trends, HONGQI envisions itself as a symbol of mutual growth and co-creation in the automotive world. Committed to long-term growth, HONGQI is set to continue manufacturing extraordinary vehicles and establish itself as a global luxury brand driven by Chinese wisdom.

Conclusion

With its bold strategies and dedication to innovation, HONGQI is not just participating in the automotive market but reshaping it, striving to create a sustainable future and luxury experience that resonates worldwide.