Colossal's Toddler of the Year Campaign: A Triumph in Philanthropy
In an incredible show of community spirit, Colossal, a leading professional fundraising organization, has successfully concluded its inaugural "Toddler of the Year" campaign. This initiative was designed to tap into the collective enthusiasm of families across America, raising a remarkable $12.7 million to benefit Toys for Tots, a charitable organization dedicated to providing toys to children in need during the holiday season.
The Spark of Joy
The excitement surrounding the campaign culminated in an announcement made during live television coverage on Fox & Friends. The segment featured Lt. General Jim Laster, the President and CEO of the Marine Toys for Tots Foundation, along with Colossal's CEO Mary Hagen and the event's winning family. The mission? To spread holiday cheer to children who might otherwise go without gifts, showcasing the importance of community support during the festive season.
“Partnering with Colossal has surpassed all expectations. Their team's innovative approach, professionalism, and heartfelt commitment to our cause have been genuinely admirable,” stated Lt. General Laster. This partnership has effectively elevated Toys for Tots' visibility and amplified its mission of joy and hope for young ones nationwide.
Celebrating Childhood Wonder
After months of heartwarming moments, spirited competition, and family involvement, Dominik "Domi" Gergely was crowned the 2025 Toddler of the Year at just three years old. Known for his infectious laughter, love for trucks, basketball, and flair for singing and dancing, Domi’s winning personality has captured the hearts of many across the nation.
As part of his rewards, Domi received:
- - A generous cash prize of $25,000
- - A starring role in a national advertising campaign
- - The honor of serving as the Junior Marshal in the upcoming Hollywood Christmas Parade
- - An exciting family vacation to Peppa Pig Theme Park
A Cause with a Legacy
Toys for Tots has been a fundamental part of the holiday spirit for over 75 years, dedicated to distributing new, unwrapped toys to less fortunate children, fostering not just joy but confidence and community belonging. Each year, the program supports millions, instilling hope and unforgettable memories in young lives. Through Domi’s story and the funds raised, Colossal has made a significant impact, ensuring that many children feel recognized and valued during the festive season.
Partnership and Support
As a testament to the campaign's success, notable sponsors like Hasbro played a pivotal role in promoting the power of imaginative play through their well-loved brands such as Play-Doh and Peppa Pig. Other sponsors like Magnetic Me and Stauffer's Animal Crackers contributed by providing delightful products that resonate with families and enhance children's experiences.
Mario Lopez, renowned TV personality and a father himself, hosted the event, imbuing it with warmth and an engaging family-first atmosphere, further energizing the campaign’s stance on fostering childhood happiness.
A Successful Endeavor
Colossal extends heartfelt gratitude to all toddlers, families, and supporters who participated in the Toddler of the Year competition. The funds raised and the joy created exemplify the powerful impact that community can have when united for a noble cause. To find out more about the ongoing fundraising efforts, visit toddleroftheyear.org.
About Colossal
Colossal is a national professional fundraising organization that emphasizes advocacy for those in need. By organizing community-driven events and competitions, Colossal not only secures funds for charitable causes but also builds awareness and engagement around various initiatives, helping make a lasting difference in the lives of many.
Through campaigns such as the Toddler of the Year, Colossal continues to inspire and motivate collective efforts to bring positive change across America. Since its inception, the organization has been recognized by AZ Business Magazine as a finalist for the Champions of Change Awards and has earned the title of a Top Workplace by AZCentral, further solidifying its commitment to community welfare.